Run A Better Product Blog BarCamp Atlanta 10/12/2007 Dave Coustan -- http://blog.extraface.com

Think of your Product Like a Point of View. It could have been a million things, but it is what you made it. Defines a way of looking at a problem. Can be applied to a larger discourse. Available for debate and discussion. Subject to modification and growth. *Your product blog is the place where that POV lives and emanates from. (but do comment elsewhere) Dave Coustan -- http://blog.extraface.com

Think of your Product Like a Point of View.

It could have been a million things, but it is what you made it.

Defines a way of looking at a problem.

Can be applied to a larger discourse.

Available for debate and discussion.

Subject to modification and growth.

*Your product blog is the place where that POV lives and emanates from. (but do comment elsewhere)

1. A Point of View - Dreamhost. Dave Coustan -- http://blog.extraface.com (blog.dreamhost.com)

2. Think Story Arc, not Monster of the Week. Dave Coustan -- http://blog.extraface.com

2. Think Story Arc. ELNK Next Gen Portal Dave Coustan -- http://blog.extraface.com

3. Organize your Revision Cycles for a Human Group changes by themes and stories “ In this release, we focused on…” Name your release cycles. Dave Coustan -- http://blog.extraface.com

Group changes by themes and stories

“ In this release, we focused on…”

Name your release cycles.

4. Who gets to Break Product News? A suggestion: “Let us break our own product news, and in return we’ll help make your press releases truly meaningful.” Dave Coustan -- http://blog.extraface.com

A suggestion: “Let us break our own

product news, and in return we’ll help

make your press releases truly

meaningful.”

5. Create and Foster a Subculture Per Tara Hunt: “we want to create a culture of…?” Highlight what your users are doing. Communicate with them elsewhere/be accessible. Circulate schwag. Dave Coustan -- http://blog.extraface.com

Per Tara Hunt: “we want to create a culture of…?”

Highlight what your users are doing.

Communicate with them elsewhere/be accessible.

Circulate schwag.

Bonus Tips Make the lame interesting. Dave Coustan -- http://blog.extraface.com (http://del.icio.us/blog)

Make the lame interesting.

Bonus Tips Establish Set Pieces Dave Coustan -- http://blog.extraface.com (http://blogs.earthlink.net/myfavorites)

Establish Set Pieces

Bonus Tips Be specific when asking for feedback. Throw in cute animal photos. Dave Coustan -- http://blog.extraface.com

Be specific when asking for feedback.

Throw in cute animal photos.