Social Media Marketing Essentials Using Popular Social Media Tools to Promote Your Business

Twitter Marketing Introduction to Twitter Learn How to Create an Attractive Twitter Profile How Businesses Leverage on Twitter to Build a Brand Strategies to Get More Tweeples to Follow You More Third Party Tools That Will Help You Tweet Effectively

Introduction to Twitter

Learn How to Create an Attractive Twitter Profile

How Businesses Leverage on Twitter to Build a Brand

Strategies to Get More Tweeples to Follow You

More Third Party Tools That Will Help You Tweet Effectively

Introduction to Twitter 1,111,991,000 - number of Tweets to date 3,00,000 - number of Tweets/day 165,414 - number of followers of the most popular Twitter user (@BarackObama) 86,078 - number of followers of the most active Twitter user (@kevinrose) 63% - percentage of Twitter users that are male (from Time) Singapore is the second largest Asia twittering country

1,111,991,000 - number of Tweets to date

3,00,000 - number of Tweets/day

165,414 - number of followers of the most popular Twitter user (@BarackObama)

86,078 - number of followers of the most active Twitter user (@kevinrose)

63% - percentage of Twitter users that are male (from Time)

Singapore is the second largest Asia twittering country

Tweeples in Singapore

Learn How to Create an Attractive Twitter Profile

Why Have a Custom Twitter Background? Personalization and Expression Contact Info Personal Branding Artistic Creativity

Personalization and Expression

Contact Info

Personal Branding

Artistic Creativity

Background

Background

Background

Background

Resources for Twitter Background Take note “ The total image size should be around 1600px wide by 1200px tall Mytweetspace.com Twitbacks.com Twittergallery.com tweetstyle.com sxc.hu

Take note “ The total image size should be around 1600px wide by 1200px tall

Mytweetspace.com

Twitbacks.com

Twittergallery.com

tweetstyle.com

sxc.hu

How Businesses Leverage on Twitter to Build a Brand Listen to what others are saying about your brand Broadcasting their promotions Customer service Provide updates that creates transparency

Listen to what others are saying about your brand

Broadcasting their promotions

Customer service

Provide updates that creates transparency

Domino's Pizza

Jetblue

DellOutlet

HRblock

Tampines1

Twitter Best Practices For Business Don’t spam. This is one rule you can’t break Follow style rules (“Heading 2 town l8. Dont nowot 4″) Follow people who follow you Be clear about who the sender is Give your followers something of value for following you Don't start following hundreds of people at once Avoid ghost twittering if you can

Don’t spam. This is one rule you can’t break

Follow style rules (“Heading 2 town l8. Dont nowot 4″)

Follow people who follow you

Be clear about who the sender is

Give your followers something of value for following you

Don't start following hundreds of people at once

Avoid ghost twittering if you can

Strategies to Get More Tweeples Use Twitter as a tool for tech/customer support Organize a contest through your Twitter profile Evangelize Twitter on your blog/other blogs and include a link to your profile Learn to pitch Twitter influencers with articles relevant to their interest Explicitly ask another user to recommend your profile or exchange recommendations.

Use Twitter as a tool for tech/customer support

Organize a contest through your Twitter profile

Evangelize Twitter on your blog/other blogs and include a link to your profile

Learn to pitch Twitter influencers with articles relevant to their interest

Explicitly ask another user to recommend your profile or exchange recommendations.

Find Tweeples like You Wefollow.com twitterholic.com MrTweet.com

Wefollow.com

twitterholic.com

MrTweet.com

Lingos You Might Want to Know Retweet - Retweeting is how Twitter users share interesting tweets from the people they are following #Followfriday - Follow Friday is the day when you recommend users to all of your followers Hashtags - Twitter hashtags help spread information on Twitter while also helping to organize it.

Retweet - Retweeting is how Twitter users share interesting tweets from the people they are following

#Followfriday - Follow Friday is the day when you recommend users to all of your followers

Hashtags - Twitter hashtags help spread information on Twitter while also helping to organize it.

How Does a Retweet Look Like - The Twitter user: @benparr I just heard that Apple is releasing new iPods in July! - You retweet by posting: RT @benparr I just heard that Apple is releasing new iPods in July!

Tracking Retweet Tweetmeme.com Retweetist.com Retweetradar.com

Tweetmeme.com

Retweetist.com

Retweetradar.com

Get The Most Out of Twitter Hashtags

Get The Most Out of Twitter Hashtags whatthetrend.com Tagalus.us hashtags.org monitter.com twilert.com

whatthetrend.com

Tagalus.us

hashtags.org

monitter.com

twilert.com

Third Party Tools That Will Help You Tweet Effectively Selective Twitter Status Ping.fm Twitpic.com Twhirl, TweetDeck, Seesmic Tweetlater.com Twtpoll.com tweetstats.com

Selective Twitter Status

Ping.fm

Twitpic.com

Twhirl, TweetDeck, Seesmic

Tweetlater.com

Twtpoll.com

tweetstats.com