So you want your name in print


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Presentation explaining the book writing process as seen from a first time author's perspective.

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So you want your name in print

  1. 1. So You Want Your Name in PrintSpon–900<br />Johnathan Lightfoot<br />TechForce, Inc.<br />URS Federal Services<br />General Physics Corporation<br />Welcome to SharePoint Saturday—The Conference<br />
  2. 2. Welcome to SharePoint Saturday—The Conference<br />Thank you for being a part of the first SharePoint Saturday conference<br />Please turn off all electronic devices or set them to vibrate.<br />If you must take a phone call, please do so in the hall so as not to disturb others.<br />Open wireless access is available at SSID: SPSTC2011<br />Feel free to “tweet and blog” during the session<br />Thanks to our Diamond and Platinum Sponsors:<br />
  3. 3. Introduction<br />Johnathan Lightfoot, MCT, MCDST, MCAS 2007, MCTS 2007<br />Co-Author of Microsoft® SharePoint® Plain & Simple and SharePoint Foundation 2010 Inside/Out<br />Twitter - @exnav29<br />Email –<br />
  4. 4. Session Outline<br />Process of Obtaining a Book Deal<br />The Contract<br />Writing<br />Edit Cycles<br />Layout Cycles<br />Going to Print<br />Promoting the Book<br />Good and Bad of Writing<br />
  5. 5. Process of Obtaining a Book Deal<br />Self-Reflection<br />What<br />Why<br />Who<br />When<br />
  6. 6. Process of Obtaining a Book DealResearch<br />Has this book been written before?<br />If so, what can you do differently<br />Is this a popular subject?<br />Do you seriously think someone would buy this book?<br />Would you buy a book like this?<br />
  7. 7. Publishers<br />Who would publish this book?<br />O’Reilly<br />Macmillan-McGraw Hill<br />IDG Books<br />Microsoft Press<br />Prentice Hall<br />Addison Wesley<br />Peachpit<br />Cariolis Group<br />Harcourt<br />Wrox<br />Wiley Publishing<br />
  8. 8. Publishers<br />What lines of books do they publish?<br />What appears to be their primary focus area?<br />Who appears to be their readers?<br />What does their Marketing efforts appear to be geared towards?<br />Does there appear to be a certain writing style they favor or lean towards?<br />
  9. 9. Prepare a Proposal<br />Keep it as short as possible.<br />Make sure you describe your book fully<br />Include the following information:<br />Book Title <br />Author(s) Name<br />Author Contact Information<br />Author Background Information<br />Description of your book. (No more than three paragraphs)<br />
  10. 10. Prepare a Proposal<br />Table of Contents<br />Include a two or three sentence describing each paragraph<br />One or two chapters that you have written for the book<br />Who are the competitors of this book.<br />What makes your book different from the competition.<br />What line of books do you think your book falls into.<br />Proposed writing schedule<br />
  11. 11. Contract<br />Important step in the entire process<br />There is no such thing as a “boilerplate” contract!<br />Make sure you read the entire contract and understand it fully.<br />If you need assistance get a lawyer to explain it to you.<br />Contract is a negotiation. NEGOTIATE points you do not agree with.<br />Make sure you sign and return it.<br />Don’t submit anything until the contract is finished.<br />
  12. 12. Writing<br />Make sure you factor in time to research topics.<br />Dedicate time for writing.<br />You may be a morning, afternoon or evening writer learn which you are.<br />Second guessing yourself is fine.<br />Enlist family and friends to check some of your work.<br />Make sure you give credit where credit is due.<br />
  13. 13. Editing Cycle<br />Editors are your friends.<br />Editors are not your 10th grade English teachers.<br />Don’t take it personal<br />Ask questions and challenge when you feel something strongly enough about something.<br />You may only get one pass at editing something so make sure you read it fully.<br />
  14. 14. Layout<br />Take it seriously<br />Make sure it makes sense to your audience<br />Look at every page carefully<br />Edits to the wording is severely limited at this stage<br />
  15. 15. Going to Print<br />Yayyyyyyy!!!!!! You made it<br />Let’s get back to work<br />Communicate with your publisher on marketing ideas<br />Really take note of how similar books are marketed.<br />
  16. 16. Promoting the Book<br />Blogs<br />Webcasts<br />Newspaper articles<br />Book signing<br />Public Speaking <br />Social Networking Sites (LinkedIn, Twitter, Google+, Facebook)<br />Family and Friends<br />Coworkers<br />
  17. 17. Bad<br />Do you like to:<br />Go home and relax?<br />Spend the weekends hanging out with family and friends?<br />Get your full 8 hours of sleep every night?<br />Can be stressful<br />Can be a hardship on family and friendships<br />Can cause jealousy in the workplace<br />Money-wise not especially profitable<br />
  18. 18. Good<br />Publicity around you!<br />Resume Content<br />Great feeling of accomplishment<br />Helping others with your book<br />Opportunities will literary come to you<br />Royalties and Advance Money<br />
  19. 19. Wrap Up<br />Process of Obtaining a Book Deal<br />The Contract<br />Writing<br />Edit Cycles<br />Layout Cycles<br />Going to Print<br />Promoting the Book<br />Good and Bad of Writing<br />
  20. 20. Questions<br />
  21. 21. Closing<br />Johnathan Lightfoot, MCT, MCDST, MCAS 2007, MCTS 2007<br />Co-Author of Microsoft® SharePoint® Plain & Simple and SharePoint Foundation 2010 Inside/Out<br />Twitter - @exnav29<br />Email –<br />
  22. 22. Thanks to Our Other Sponsors!<br />Thanks to our Sponsors<br />
  23. 23. Session Evaluation<br />Please complete and turn in your Session Evaluation Form so we can improve future events. Survey can be filled out at:<br /><br />and add the Session number to the URL<br />Presenter: Johnathan Lightfoot<br />Session Name: So You Want Your Name in Print<br />Session No.: Sat-S5A-112<br />