Who are Excel Ecommerce

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  • 1. Excel Ecommerce
  • 2. Background• Founded in 2009 by Jill Culbertson• Background in retail• Over 7 + years experience in online marketing• Specialising in: – ecommerce – online marketing strategy – consultancy – implementation
  • 3. Services• Ecommerce consultancy – Including website specs for build – Conversion optimisation of existing sites – Commercial review of existing sites to increase revenue• SEO• PPC• Affiliate Marketing• Social Media
  • 4. Services• E-mail Marketing• A/b & multivariate testing• Expert speaker• Training• Online Marketing – Strategy – Consultancy – Implementation
  • 5. Approach• Transparency• Everything is tracked• Focus on ROI• Work within existing budgets• Use cumulative strategies where possible
  • 6. Client Results• Client 1 – SEO audit, consultancy, PPC & staff training• Results 142% increase in visits 137% increase in page views Over 1000% increase in revenue 69% increase in average basket value 800% more sales
  • 7. Client Results• Client 2 – SEO Consultancy, few hours implementation• Results 7.25% increase in visits 9.16% increase in time spent on site 1.22% drop in bounce rate 11.42% increase in web based leads
  • 8. Clients