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2013 India Media and Entertainment Industry Economy update Jan 2014
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2013 India Media and Entertainment Industry Economy update Jan 2014

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2013: India Media and Entertainment Industry Update. The India media industry experienced rapid growth in 2013 and is forecast to continue its expansion in 2014.

2013: India Media and Entertainment Industry Update. The India media industry experienced rapid growth in 2013 and is forecast to continue its expansion in 2014.

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  • 1. East West India Media Industry Update Investment in the Indian Media Industry continues strongly through 2013 East West Relations Jan 29th 2014 © East West Relations
  • 2. India’s middle class is driving the media economy  The ranks of India’s middle classes have grown to some 330 million people  Annual income of between USD 4,000 and USD 21,000  India’s middle classes own over 40% of India’s mobile phones  Within a decade they will be the dominant section of the Indian population  Catalyst for the media and entertainment sector’s rapid digitisation enabling the industry to connect more easily with consumers © East West Relations
  • 3. India media economy highlights During 2013 India’s media sector grew by approximately 78% The forecasts for 2014 are astonishingly bullish  Television revenue is expected to grow at 15-18%  Print by 8-10%  Digital is expected to race ahead by 30% © East West Relations
  • 4. Media headline stats  Indian media industry revenues are expected to reach nearly USD 40 billion by 2016  CAGR of about 17% from 2012 to 2016  ecommerce has witnessed a 150% growth rate, increasing from USD 3.8 billion in 2009 to USD 9.5 billion in 2012* *Joint report by KPMG and the Indian Association for Mobile and Internet © East West Relations
  • 5. Room for huge growth  Internet penetration in India is only 7%  Behind the other BRIC countries at between 30-40%  18-26 year olds are more tech savvy and spend more time on the internet than any other media © East West Relations
  • 6. 2013 media deals of note  Bertelsmann’s India investment fund leading a USD 12 million financing in IndiaProperty.com  Flipkart, India’s answer to Amazon, raised USD 360 million in 2013 to take on eBay-backed Snapdeal  Cashkaro, a coupons and cash-back site, raised USD 750k from a London-based angel investor. © East West Relations
  • 7. More media investment in 2013  Myntra, India’s largest standalone fashion e-tailer has raised some USD 75 million with talk of investment from India’s fourth richest man, Wipro chief Azim Premji.  Zomato, the New Delhi-headquartered restaurant discovery site, received investment of $37m from Sequoia Capital © East West Relations
  • 8. 2013: M&A activity strong in digital advertising  IPG’s purchase of Interactive Avenues, India’s largest independent digital agency  Japan’s Dentsu India group took an 80% stake in Webchutney © East West Relations
  • 9. 2013: More digital investment  Publicis, the French communications giant, has also continued its spending spree in India with the acquisitions of Beehive Communications and Convonix © East West Relations
  • 10. 2013: More digital investment  $25m PE investment, led by Warburg Pincus, in Quikr  Providence Equity purchases 50% stake in Star CJ Network  GSO Capitals acquires Velti Plc © East West Relations
  • 11. 2013: Trends  East West anticipates this trend to continue into 2014 with emphasis on capital investment as opposed to secondary exits  Focus will be on ecommerce and the mobile space  However, also growing activity in the B2B sector © East West Relations
  • 12. Sign up to East West Relations weekly newsletter for more insight ewrelations.com/newsletters © East West Relations