wittas Google Adwords Campaign Management

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wittas Google Adwords Campaign Management

  1. 1. Introduction to Google Adwords<br />AdWords is Google&apos;s flagship advertising product and main source of revenue. Google&apos;s total advertising revenues were USD$21 billion in 2009. AdWords offers pay-per-click (PPC) advertising, and site-targeted advertising for both text and banner ads. The AdWords program includes local, national, and international distribution.<br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  2. 2. What is Google Adwords?<br />Specific words that companies buy related to their field<br />When some searches the word, your ad may appear on the top and right sections of the screen<br />Search Term<br />SEO Services<br />Google Adwords<br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  3. 3. Other<br />20%<br />Network<br />Why Google Adwords?<br />As mentioned earlier, when you use Google, you’re getting relevant, real-time distribution on a massive scale. <br />Ads are distributed across other Google sites as well as on partner sites, newsletters and email, reaching over 80% of Internet users.<br />80%<br />Google Properties<br />Content Publishers<br />New York Times<br />About.com<br />Search Partners<br />AOL<br />Amazon<br />Earthlink<br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  4. 4. Google Adwords Flexibility <br />See your ads on Google quickly. Whether creating a new account or editing an existing ad, you achieve it quickly<br />Optimize and change your ads continually to increase ROI. The AdWords system is available 24 hours a day, seven days a week, and the number of changes you can make is unlimited. <br />Target multiple locations and languages.You also have the flexibility of targeting different populations by location and language, which allows you to create targeted ads that will appeal exactly to your audience. <br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  5. 5. Google Adwords Process <br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  6. 6. How to Start Google Adword Campaign <br />Select Your edition<br />Create Account Google Adwords<br />Select Location & Language <br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  7. 7. How to Start Google Adword Campaign <br />Add Your Site Url<br />Add your Ads detail<br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  8. 8. How to Start Google Adword Campaign <br />Search Keywords<br />Add Keywords<br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  9. 9. Google Adwords Campaign<br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  10. 10. Business Growth with Google Adwords<br />Unlike other advertising, you can do more than just put your AdWords ads out there, cross your fingers, and hold your breath. <br />Instead, with online tracking tools, you can keep a close watch on their effectiveness to determine which of your ads are generating the most clicks and which are converting to sales, leads, sign-ups, downloads or page views. <br />And, your AdWords ads can be continually altered and refined to drive even better results.<br />For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />
  11. 11. For Interactive Information about Google Adwords Services<br />www.ewittas.com <br />

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