Social Media Tools - Feb 2011

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A few of the free and paid for social media monitoring tools. Information correct in Feb 2011.

A few of the free and paid for social media monitoring tools. Information correct in Feb 2011.

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Transcript

  • 1. Social Media An overview
  • 2. Monitoring Tools
  • 3. Hootsuite
    • Social Media Dashboard
    • Monitor mentions of your brand, service or product
    • Create teams and assign tasks to team members
    • Update multiple networks – Twitter, Facebook, Linked In and Wordpress
    • Schedule updates
    • Smart phone app
  • 4.  
  • 5. Hootsuite: Cost
    • Free account allows 5 social profiles
    • Pro account allows unlimited social profiles, analytics and 1 team member
    • Upgrades start from $15 per month for additional teams and support
    • More information: http://hootsuite.com/pro
  • 6. TweetDeck
    • Twitter Client
    • Update all your friends easily on Twitter, Facebook, MySpace, LinkedIn, Foursquare and Google Buzz.
    • Twitter Trends
    • View YouTube videos and upload via Twitvid
    • Global filter for search results
  • 7.  
  • 8.  
  • 9. Tweetdeck: Cost
    • Free account
    • No team collaboration
    • More information: www.tweetdeck.com
  • 10. SocialMention
    • Real-time social media search and analysis
    • aggregates user generated content into a single stream of information
    • Receive free daily email alerts of your brand, company, CEO etc.
  • 11.  
  • 12.  
  • 13. SocialMention: Costs
    • Free search tool
    • Free daily alerts
    • More information: www.socialmention.com
  • 14. Radian6
    • Gives you a complete platform to listen, measure and engage with your customers across the entire social web.
    • Data Filtering and Segmentation
    • Workflow Management
    • Historical Data
  • 15.  
  • 16.  
  • 17. Radian6: Cost
    • User license £75 per person
    • Price based on search results, from £350 per month
    • Listening tool rather than management tool
    • More Information: www.radian6.com
  • 18. Alterian SM2
    • Monitor mentions
    • Sentiment reports
    • Research including demographics
    • Respond and publish to social media
  • 19.  
  • 20. Alterian SM2: Cost
    • Minimum package approx £400 per month
    • Price based on search results
    • More Information: www.alterian.com/socialmedia
  • 21.
    • Information collated: Feb 2011
    Emily Wilkinson Ewilko.wordpress.com @ewilko