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We're Adopting! A Strategy for Social Media In Education

From ewan.mcintosh, 2 years ago

Social media, and whether or not it's adopted in any organisation, more

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Slide 1: We’re adopting! An adoption strategy for social media in education

Slide 2: We’re adopting! An adoption strategy for social media in education

Slide 3: East Lothian Council, eduBuzz.org Scotland, UK.

Slide 4: We’re adopting! An adoption strategy for social media in education

Slide 5: 20 The approximate number of teachers and managers sharing their ideas, experiences and resources online 2005-6

Slide 6: 350 The approximate number of teachers and managers sharing their ideas, experiences and resources online 2006-7

Slide 7: 800 The approximate total number of students, teachers and managers sharing their ideas, experiences and resources on the Local Authority community 2006-7

Slide 8: Slow growth then a boom! What happened in October?

Slide 10: Five point strategy • Identify key user groups

Slide 11: Five point strategy • Identify key user groups • Identify and understand your key users & influencers

Slide 12: Five point strategy • Identify key user groups • Identify and understand your key users & influencers • Let key users evangelise

Slide 13: Five point strategy • Identify key user groups • Identify and understand your key users & influencers • Let key users evangelise • Turn evangelists into trainers

Slide 14: Five point strategy • Identify key user groups • Identify and understand your key users & influencers • Let key users evangelise • Turn evangelists into trainers • Support bottom-up and emergent behaviours

Slide 15: Emergent Behaviours

Slide 16: Emergent Behaviours • Lead by example • Lead by reminding • Provide adequate support • Lead by mandate • Personal and school benefits compliment each other

Slide 17: “Thin-slicing” ‘Blink’, Malcolm Gladwell

Slide 18: Fear: The Bass Player’s Blog always loathing?

Slide 19: Room for serendipity? Overplanning Are you allowed and able to fail?

Slide 20: Why bother?

Slide 21: 2007

Slide 22: 1991

Slide 23: 2001

Slide 24: Something has changed

Slide 25: Something has to change

Slide 30: Stupid? Waste of time? Useless?

Slide 32: 290,135 47,588

Slide 34: 841,498 9102 ratings 8041 comments

Slide 35: Innovation, change, creativity: what was the teacher’s role in this?

Slide 37: Databases Spreadsheet Documents Coding Craft and design Marketing...

Slide 38: And so... what do we do?

Slide 39: ICT? Where has it made the biggest impact?

Slide 40: HMIe: ICT in Learning and Teaching

Slide 41: Emerging technologies make the biggest impact

Slide 43: new tech 13 mobile 7 computer games 7 blog 6 podcast 6 emerging 2 RSS 2

Slide 44: new tech 13 mobile 7 computer games 7 blog 6 podcast 6 emerging 2 RSS 2

Slide 45: new tech 13 mobile 7 computer games 7 blog 6 podcast 6 emerging 2 RSS 2 CD Rom 0

Slide 46: Emerging technologies make the biggest impact

Slide 47: Emerging practices make the biggest impact

Slide 49: Why we’re adopting social media for learning

Slide 50: I: Audience

Slide 51: 70m blogs tracked by Technorati.com

Slide 52: 2/ sec new blogs every second

Slide 53: Welcome to the 19th Century Classroom...

Slide 54: 1 Average audience for students’ work

Slide 55: 2 Average audience for conscientious students’ work

Slide 56: 30 Maximum realistic audience for school display

Slide 57: Welcome to the 20th Century Classroom...

Slide 58: Monet en pixels

Slide 59: Monet en pixels

Slide 60: Monet en pixels

Slide 61: Welcome to the 21st Century Classroom...

Slide 62: From the printing press...

Slide 63: to the one-click web

Slide 64: 1,114,274,426 Number with net access (MiniWattsMarketing)

Slide 65: 2 Starter audience on edu.blogs.com

Slide 66: 60 Audience after 8 weeks on edu.blogs.com

Slide 67: 110,000 Number of readers in past 12 months at edu.blogs.com

Slide 68: Slow growth then a boom! What happened in October?

Slide 69: edu.blogs.com Subscribers

Slide 78: II: Creativity unleashed! So what do we do with it?

Slide 96: III: It’s not about the tech, it’s about the teach. But...

Slide 97: Obstacles to Innovation? Opportunities for authenticity?

Slide 98: Tools Obstacles to Innovation? Opportunities for authenticity?

Slide 107: Using Their Space

Slide 108: Learning From Their Space

Slide 109: Podcasting in Spanish class, St Thomas of Aquin’s High School, Edinburgh

Slide 110: I really enjoyed the recording process. The hardest part was recording the sound clearly and well. Lewis The trickiest part was recording. It was a nice change from Spanish. Jamie I loved recording it but it was tricky working in a group. Podcasting should be used at all schools. Richard I found the best, but the most difficult part of the process was recording. Jack The recording of the podcasts was the funnest part of the podcast. Robbie Podcasting in Spanish class, St Thomas of Aquin’s High School, Edinburgh

Slide 111: Bournemouth University TechDIS project report, October 2006

Slide 112: One participant initially struggled with the longer... challenge but eventually grew to enjoy it as they felt it challenged their weakness and rewarded them when they saw an improvement. Bournemouth University TechDIS project report, October 2006

Slide 113: Bournemouth University TechDIS project report, October 2006

Slide 114: [It’s] my favourite [task] because it offers the biggest challenge Participating in a group together helped to forge friendships Bournemouth University TechDIS project report, October 2006

Slide 115: Literacy & Numeracy Dr Kawashima’s Brain Training

Slide 117: Gaming for education

Slide 118: The Consolarium Derek Robertson

Slide 119: Virtual worlds for creative writing and speaking

Slide 121: Myst; Samorost; Gaming for education Tim Rylands’ storytelling

Slide 122: Scratch, Missionmaker, Game creation Never Ending Nights, Flickr

Slide 123: Scratch, Missionmaker, Game creation Never Ending Nights, Flickr

Slide 124: Scratch, Missionmaker, Game creation Never Ending Nights, Flickr

Slide 126: 71% of gamers are married

Slide 127: 66% of gamers have kids

Slide 128: Marc Prensky

Slide 129: Levelling up Cheat sheets - collaboration Encouragement Improvement Validation - Ideas employed Marc Prensky

Slide 130: Epistemic gaming; Commercial gaming; Game-making

Slide 131: Dancemat & Sony PlayStation

Slide 132: Sonic Spanish

Slide 133: Sonic Spanish

Slide 134: Mobile technology; iPod; MP3; ‘Learning Hubs’

Slide 135: Mobile technology; iPod; MP3; ‘Learning Hubs’

Slide 136: Impose? Mandate Top-down Block Filter Policy Rules Regulations

Slide 137: Discover? Invite Guide Support Nurture Celebrate Share

Slide 138: We’re adopting! An adoption strategy for social media in education

Slide 140: Don’t think, try. John Hunter

Slide 141: Ewan McIntosh b: edu.blogs.com w: www.LTScotland.org.uk e: e.mcintosh@LTScotland.org.uk