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We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
We're Adopting! A Strategy for Social Media In Education
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We're Adopting! A Strategy for Social Media In Education

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Social media, and whether or not it's adopted in any organisation, is almost entirely down to the culture of the organisation. But having a culture that doesn't match the aspirations of openness and …

Social media, and whether or not it's adopted in any organisation, is almost entirely down to the culture of the organisation. But having a culture that doesn't match the aspirations of openness and sharing that would make social media a natural progression for the organisation does not mean that all is lost.

http://edu.blogs.com

Published in: Education, Technology
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  • http://edu.blogs.com/edublogs/2007/08/blc07-mcintos-2.html
       Reply 
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  • Hi Paul,
    Because the presentation comes with context in the audio/notes I'd rather not share slides. However, you can get the backstory, links, research etc from my blog:
    http://www.google.com/url?sa=t&source=web&ct=res&cd=1&ved=0CAYQFjAA&url=http%3A%2F%2Fedu.blogs.com%2Fedublogs%2F2007%2F08%2Fblc07-mcintos-2.html&ei=nHCiS-DALISCnQODu_GlCw&usg=AFQjCNETx4JF3FfBx_2JXkZt135HwxFLzw&sig2=OJRsf7gBA-8xSNJRuiiNSA

    Hope that's (arguably) more useful.

    Cheers
    Ewan
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  • can i get a copy of this - paul@shift-control.co.uk
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  • Good sharing. Recently i added slide on adobe photo shop. You can visit it and give advice about this slide.
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  • good
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  • 1. We’re adopting! An adoption strategy for social media in education
  • 2. We’re adopting! An adoption strategy for social media in education
  • 3. East Lothian Council, eduBuzz.org Scotland, UK.
  • 4. We’re adopting! An adoption strategy for social media in education
  • 5. 20 The approximate number of teachers and managers sharing their ideas, experiences and resources online 2005-6
  • 6. 350 The approximate number of teachers and managers sharing their ideas, experiences and resources online 2006-7
  • 7. 800 The approximate total number of students, teachers and managers sharing their ideas, experiences and resources on the Local Authority community 2006-7
  • 8. Slow growth then a boom! What happened in October?
  • 9. Five point strategy • Identify key user groups
  • 10. Five point strategy • Identify key user groups • Identify and understand your key users & influencers
  • 11. Five point strategy • Identify key user groups • Identify and understand your key users & influencers • Let key users evangelise
  • 12. Five point strategy • Identify key user groups • Identify and understand your key users & influencers • Let key users evangelise • Turn evangelists into trainers
  • 13. Five point strategy • Identify key user groups • Identify and understand your key users & influencers • Let key users evangelise • Turn evangelists into trainers • Support bottom-up and emergent behaviours
  • 14. Emergent Behaviours
  • 15. Emergent Behaviours • Lead by example • Lead by reminding • Provide adequate support • Lead by mandate • Personal and school benefits compliment each other
  • 16. “Thin-slicing” ‘Blink’, Malcolm Gladwell
  • 17. Fear: The Bass Player’s Blog always loathing?
  • 18. Room for serendipity? Overplanning Are you allowed and able to fail?
  • 19. Why bother?
  • 20. 2007
  • 21. 1991
  • 22. 2001
  • 23. Something has changed
  • 24. Something has to change
  • 25. Stupid? Waste of time? Useless?
  • 26. 290,135 47,588
  • 27. 841,498 9102 ratings 8041 comments
  • 28. Innovation, change, creativity: what was the teacher’s role in this?
  • 29. Databases Spreadsheet Documents Coding Craft and design Marketing...
  • 30. And so... what do we do?
  • 31. ICT? Where has it made the biggest impact?
  • 32. HMIe: ICT in Learning and Teaching
  • 33. Emerging technologies make the biggest impact
  • 34. new tech 13 mobile 7 computer games 7 blog 6 podcast 6 emerging 2 RSS 2
  • 35. new tech 13 mobile 7 computer games 7 blog 6 podcast 6 emerging 2 RSS 2
  • 36. new tech 13 mobile 7 computer games 7 blog 6 podcast 6 emerging 2 RSS 2 CD Rom 0
  • 37. Emerging technologies make the biggest impact
  • 38. Emerging practices make the biggest impact
  • 39. Why we’re adopting social media for learning
  • 40. I: Audience
  • 41. 70m blogs tracked by Technorati.com
  • 42. 2/ sec new blogs every second
  • 43. Welcome to the 19th Century Classroom...
  • 44. 1 Average audience for students’ work
  • 45. 2 Average audience for conscientious students’ work
  • 46. 30 Maximum realistic audience for school display
  • 47. Welcome to the 20th Century Classroom...
  • 48. Monet en pixels
  • 49. Monet en pixels
  • 50. Monet en pixels
  • 51. Welcome to the 21st Century Classroom...
  • 52. From the printing press...
  • 53. to the one-click web
  • 54. 1,114,274,426 Number with net access (MiniWattsMarketing)
  • 55. 2 Starter audience on edu.blogs.com
  • 56. 60 Audience after 8 weeks on edu.blogs.com
  • 57. 110,000 Number of readers in past 12 months at edu.blogs.com
  • 58. Slow growth then a boom! What happened in October?
  • 59. edu.blogs.com Subscribers
  • 60. II: Creativity unleashed! So what do we do with it?
  • 61. III: It’s not about the tech, it’s about the teach. But...
  • 62. Obstacles to Innovation? Opportunities for authenticity?
  • 63. Tools Obstacles to Innovation? Opportunities for authenticity?
  • 64. Using Their Space
  • 65. Learning From Their Space
  • 66. Podcasting in Spanish class, St Thomas of Aquin’s High School, Edinburgh
  • 67. I really enjoyed the recording process. The hardest part was recording the sound clearly and well. Lewis The trickiest part was recording. It was a nice change from Spanish. Jamie I loved recording it but it was tricky working in a group. Podcasting should be used at all schools. Richard I found the best, but the most difficult part of the process was recording. Jack The recording of the podcasts was the funnest part of the podcast. Robbie Podcasting in Spanish class, St Thomas of Aquin’s High School, Edinburgh
  • 68. Bournemouth University TechDIS project report, October 2006
  • 69. One participant initially struggled with the longer... challenge but eventually grew to enjoy it as they felt it challenged their weakness and rewarded them when they saw an improvement. Bournemouth University TechDIS project report, October 2006
  • 70. Bournemouth University TechDIS project report, October 2006
  • 71. [It’s] my favourite [task] because it offers the biggest challenge Participating in a group together helped to forge friendships Bournemouth University TechDIS project report, October 2006
  • 72. Literacy & Numeracy Dr Kawashima’s Brain Training
  • 73. Gaming for education
  • 74. The Consolarium Derek Robertson
  • 75. Virtual worlds for creative writing and speaking
  • 76. Myst; Samorost; Gaming for education Tim Rylands’ storytelling
  • 77. Scratch, Missionmaker, Game creation Never Ending Nights, Flickr
  • 78. Scratch, Missionmaker, Game creation Never Ending Nights, Flickr
  • 79. Scratch, Missionmaker, Game creation Never Ending Nights, Flickr
  • 80. 71% of gamers are married
  • 81. 66% of gamers have kids
  • 82. Marc Prensky
  • 83. Levelling up Cheat sheets - collaboration Encouragement Improvement Validation - Ideas employed Marc Prensky
  • 84. Epistemic gaming; Commercial gaming; Game-making
  • 85. Dancemat & Sony PlayStation
  • 86. Sonic Spanish
  • 87. Sonic Spanish
  • 88. Mobile technology; iPod; MP3; ‘Learning Hubs’
  • 89. Mobile technology; iPod; MP3; ‘Learning Hubs’
  • 90. Impose? Mandate Top-down Block Filter Policy Rules Regulations
  • 91. Discover? Invite Guide Support Nurture Celebrate Share
  • 92. We’re adopting! An adoption strategy for social media in education
  • 93. Don’t think, try. John Hunter
  • 94. Ewan McIntosh b: edu.blogs.com w: www.LTScotland.org.uk e: e.mcintosh@LTScotland.org.uk

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