Tips for Responding to Leads

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Tips for Responding to Leads

Tips for Responding to Leads

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  • 1.
    • Tips for Responding to Leads
    • Jerry Bazata
    • J&J Marketing and Entertainment
    Plan the Perfect Event
  • 2. “ Catching” the Opening
    • Introduce yourself including your role and location.
      • “ Good morning Ms. Big. This is Chad Fox, I’m the Marketing Director for J&J Marketing and Entertainment over on King Carter Drive, less than a mile from Sea View Banquet Center.”
    • No more “How are you’s”
      • “ Thank you for taking my call…is this a bad time for me to share a best practice about planning that special event?”
  • 3. Voice Mails That Get Returned
    • Be brief with your message – 20 seconds or less.
    • Say something interesting and unique.
    • Give your name, company name and phone number again at the end of your message.
    • Leave a date and time you will call back to follow-up.
  • 4. “ Catching” the Appointment
    • Ask a high impact question
      • “ I put event planners and vendors together. To get to know if I might be a referral source for you, can we share 10 minutes to learn if I might be a potential resource to you?”
      • “ An article just crossed my desk about choosing the right DJ entertainment service for planning a wedding reception. As performance is vital and results are important, can I have a few minutes of your time to share some points to interest?”
  • 5. Don’t Talk Yourself Out of an Appointment
    • Confirm date, time, location and who will be in the meeting.
    • Spend two minutes or less making the appointment.
    • Never get into a sales pitch during the call.