Q2 2024 APCO Geopolitical Radar - The Global Operating Environment for Business
Technopreneurship and the Early Stage Ecosystem in China 2011
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8. Most consumers do not care about brands, although more and more people are starting to have brand awareness.
9. The consumer market is still very fragmentedfor most product / service categories.
10. Top tier cities (e.g. Beijing, Shanghai, etc.) are already becoming expensive and very competitive. The ‘new’ potential is in 2nd and 3rd tier cities.
11. Emerging middle class has only just started to pay attention to lifestyle, such as e.g. diet, fitness, beauty, travelling, etc.
12. Women have recently started to buy accessories, cosmetics, fancy lingerie, etc. in order to enhance their sense of well-being and self-respect.
131. However, the stock markets in Shanghai and in Shenzhen continue to rapidly improveespecially in terms of shortening post-IPO lock up, transparency, etc.
132. Government also launched ChiNext (创业板), termed as “China’s NASDAQ”, but profitability requirements do not make it very suitable for TMT companies.
133. Shenzhen’s SME board has already proved to be an exit option for VC investment in China for potentially more than 10x returns in a period of 3-4 years.
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140. 177 days to the first 10 million, which achieved April 28, 2010.
141. Since then the site has reached 100 million registered users it continues to grow at a breakneck pace