Business Plan Highlights Template
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Business Plan Highlights Template

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Sample template for startup business plan highights.

Sample template for startup business plan highights.

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  • = ENTREPRENEURS WANTED =

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    Business Plan Highlights Template Business Plan Highlights Template Presentation Transcript

    • [Company Name or Logo] Business Plan Highlights Copy # __ for _________________________________ Property of [Company Name]; not authorized for distribution. - CONFIDENTIAL - Courtesy of
    • Agenda
      • Introduction
        • Overview
        • The Team
        • Business Highlights
      • The Opportunity
        • The Problem & Pain
        • The Solution
        • Market Summary
        • Customer Profile
        • Competition
      • The Company
        • Products and Services
        • Summary of Goals
        • Milestones
        • Marketing Plan
        • Financial Plan
      • Conclusion
        • Risks and Responses
        • Expansion Potential
        • Next Steps
        • Q & A
      05/26/09
    • Overview
      • [Elevator pitch.]
      05/26/09
    • The Team (1)
      • President & CEO: [Name]
        • [Years & nature of experience]
        • [Accomplishments]
      • VP Sales: [Name]
        • [Years & nature of experience]
        • [Accomplishments]
      • VP Marketing: [Name]
        • [Years & nature of experience]
        • [Accomplishments]
      05/26/09
    • The Team (2)
      • CTO/VP Product: [Name]
        • [Years & nature of experience]
        • [Accomplishments]
      • VP Services: [Name]
        • [Years & nature of experience]
        • [Accomplishments]
      • TBH
        • CFO: ~[mm/yy]
        • President or COO: ~[mm/yy]
        • Management will adjust if the need arises
      05/26/09
    • The Team (3)
      • Board of Directors ([#] planned)
        • Chairman: [Name]
          • [Title]
        • [Name]
          • [Title]
        • TBD
        • TBD
        • TBD
      • Board of Advisors (~[#] planned)
        • [Name]
          • [Title]
      05/26/09
    • Business Highlights
      • Core competency
      • Market Segment: [Commonly known name for it]
      • Customer base: [Businesses/Consumers/Both Businesses & Consumers]
      • Primary revenue source: [Product Sales/Service/etc.]
      • ROI for customers: [Formula based on current costs]
      • Are the dogs eating the dog food?
      • Scalability?
      • Strategic or nice-to-have?
      05/26/09
    • Business Highlights (2)
      • Secondary revenue sources
        • [Source]
      • Overhead: [Low/Medium/High]
      • Profitability expected ~[#] months from incorporation
      • Exit strategy: [IPO/Buyout/Remain Private & Profitable]
      05/26/09
    • The Pain
      • “ [Quote from prospect in pain]” – [Source]
      • “ [Quote from analyst regarding the need in or size of market]” – [Source]
      • “ [Quote from analyst regarding the need in or size of market]” – [Source]
      05/26/09
    • The Pain (2) 05/26/09 DELETE THIS NOTE Include relevant charts regarding the industry (i.e., where the product fits, growth of industry, bottlenecks solved, etc.)
    • Market Summary
      • Target market value
        • $[#] in [year] growing to $[#] in [future year] (Source)
        • [If additional sources, ditto above]
      • Prospect base
        • [#] [companies/consumers] (Source)
      • Significant competitors: ~[#]
      • Total competitors: ~[#]
      05/26/09
    • Market Summary (2) 05/26/09 DELETE THIS NOTE Provide a map of potential partners, competitors & related companies
    • Market Summary (3)
      • Trends
        • [Past trend]
        • [Present trend]
      • [Use graphics if useful]
      05/26/09
    • Customer Profile
      • Characteristics of customers
      • Value proposition
      • Decision maker
      • How hungry for solution? (Pre-orders, testimonials, etc.)
      05/26/09
    • Competition
      • [Significant competitor name]
        • [Focus of their business]
        • Weaknesses
          • [Weakness and how we exploit it]
          • [Weakness and how we exploit it]
        • Strengths
          • [Strength and how we address it]
          • [Strength and how we address it]
      05/26/09
    • Competition (2)
      • [Significant competitor name]
        • [Focus of their business]
        • Weaknesses
          • [Weakness and how we exploit it]
          • [Weakness and how we exploit it]
        • Strengths
          • [Strength and how we address it]
          • [Strength and how we address it]
      05/26/09
    • Partnerships
      • Interested Parties
        • Investor: [Lead Investor Company Name]
        • Investor: [Venture Company Name]
        • [Law Firm & Attorney Name]
          • Experienced in aggressive venture planning
      05/26/09
    • Products And Services
      • [Product/service]
        • Performance characteristics
        • Architecture
        • Cost characteristics
        • Pricing
        • Delivery mechanism
        • Available [#]Q [year]
      05/26/09
    • Summary of Goals
      • 1 st year
        • Revenue: $[#]
        • Burn: $[#]
        • Headcount: [#]
        • Customers: [#]
      • 2 nd year
        • Revenue: $[#]
        • Burn: $[#]
        • Headcount: [#]
        • Customers: [#]
        • Achieve profitability
      • 3 rd year
        • Revenue: $[#]
        • Burn: $[#]
        • Headcount: [#]
        • Customers: [#]
        • Take company public
      • 4 th year
        • Revenue: $[#]
        • Burn: $[#]
        • Headcount: [#]
        • Customers: [#]
      05/26/09
    • Milestones (1)
      • Stage 1: Founding the Business
        • [mm/yy]: Incorporated
        • [mm/yy]: Remaining legal documents filed
        • [mm/yy]: Secure angel funding ($[250]K @ $[1]m pre)
        • [mm/yy]: Ramp up hiring
        • [mm/yy]: Begin building initial product
        • [mm/yy]: Secure 1 st round (~$[2]m @ $[15]m pre)
        • [mm/yy]: Beta test and rework product
        • [mm/yy]: Begin offering initial product
        • [mm/yy]: Begin marketing activity
        • [mm/yy]: Aggressively obtain customers
      05/26/09 DELETE THIS NOTE Replace bullets with check marks (  ) for items already completed. To do this, right-click the item and choose “Bullets and Numbering…”
    • Milestones (2)
      • Stage 2: Developing the Business
        • [mm/yy]: Secure 2 nd round (~$[6]m @ $[25]m pre)
        • [mm/yy]: Crank up marketing activity
        • [mm/yy]: Begin offering second product
        • [mm/yy]: Emphasize customer acquisition
        • Entertain any acquisition offers that arise
      05/26/09
    • Milestones (3)
      • Stage 3: Stabilizing the Business
        • [mm/yy]: Shore up management
        • [mm/yy]: Secure 3 rd round (~$[20]m @ $[100]m pre)
        • [mm/yy]: File for IPO
        • [mm/yy]: Achieve profitability
      05/26/09
    • Marketing Plan
      • Target Market/Demographics: [Segment Description]
      • Distribution and sales channels
      • Pricing and positioning
      • Branding and strategic position
      • Media Mix: [Web Ads/Magazine Ads/Trade Shows/Billboards/TV/Radio]
      • Marketing and sales team development
      05/26/09
    • Financial Plan (1)
      • Pricing Model Fundamentals
        • [Product/Service]: $[#] per [unit(s)] [detail price evolution over time]
      • Stabilized gross margins
      • Gross revenue, net income and growth by year
      • Cash flow and capitalization needs
      05/26/09 DELETE THIS NOTE Replace the bullets below with a spreadsheet if the pricing model is complex.
    • Financial Plan (2) 05/26/09 DELETE THIS NOTE Insert a graph or spreadsheet of revenue and expense projections below.
    • Risks Addressed
      • [Risk]
        • [Response]
      • [Risk]
        • [Response]
      05/26/09
    • Expansion Potential
      • [If there are things that can be done in the future to take the business into broader or additional markets, list them here.]
      05/26/09
    • Next Steps
      • [Immediate and long term needs; if seeking funding, state specifics]
      • [Decisions to be made]
      05/26/09
      • Thank You.
      05/26/09