Infinite presents…                  The Evolution of Webcasting and the                     Future of Business Streaming  ...
etoucheswww.infiniteconferencing.com                                    Webinars                                    Webcas...
Agendawww.infiniteconferencing.com•    The Evolution•    Recent Developments•    Benefits•    Challenges•    Case Studies•...
Poll Questionwww.infiniteconferencing.comHow would you classify your knowledge in webcasting?a) Beginnerb) Intermediatec) ...
Terminologywww.infiniteconferencing.comA "Web conference" is often used as an umbrella  term for all web-based collaborati...
The Evolution  www.infiniteconferencing.com+ Audio & Video   Streaming            Engagement                         TeleP...
Recent Developmentswww.infiniteconferencing.com•    Mobile & Tablet•    Self-Service or Fully Managed•    Enterprise Solut...
Benefitswww.infiniteconferencing.com•    Generally easy to use•    Convenient•    Low cost•    High impact interactive ric...
Poll Questionwww.infiniteconferencing.comWhat do you primarily use webinars/webcasts for?a)    Company announcementsb)    ...
Perceived Barrierswww.infiniteconferencing.com
Costwww.infiniteconferencing.com• Types• Duration• Bandwidth• Storage• Production• Encoding
Managementwww.infiniteconferencing.com• Resource• Expertise• Time• Liability
Adoptionwww.infiniteconferencing.com• Ease of use• Support• Training
Deploymentwww.infiniteconferencing.com  • Hosted or On-Premise  • Application  • Network  • Architecture  • Security  • Br...
Content is Kingwww.infiniteconferencing.com
Case Studywww.infiniteconferencing.com                               Employee Communications…Communicate message to ALL em...
Case Studywww.infiniteconferencing.com                               Corporate AnnouncementCommunicate message to large gl...
Case Studywww.infiniteconferencing.com                               TrainingConduct training with employees & clientsChal...
Case Studywww.infiniteconferencing.com                               WebinarsGenerate sales leads with lead generation web...
Poll Questionwww.infiniteconferencing.comAre Mobile/Tablet devices a component of your  communications strategy?a)     Yes...
Trendswww.infiniteconferencing.com  • New Devices (Mobile & Tablets)  • Media Types (Windows, Silverlight, Flash)  • Socia...
Thank You  www.infiniteconferencing.com                                     Ari Kestin                           President...
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Webinar;t The Evolution of Webcasting and the Future of Business Streaming, by Ari

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Webinar;t The Evolution of Webcasting and the Future of Business Streaming, by Ari

  1. 1. Infinite presents… The Evolution of Webcasting and the Future of Business Streaming Presenter: Ari KestinSponsored by: President, Infinite Conferencing EVP, GM, Webcasting Onstream Media
  2. 2. etoucheswww.infiniteconferencing.com Webinars Webcasts Conference Calls
  3. 3. Agendawww.infiniteconferencing.com• The Evolution• Recent Developments• Benefits• Challenges• Case Studies• Trends
  4. 4. Poll Questionwww.infiniteconferencing.comHow would you classify your knowledge in webcasting?a) Beginnerb) Intermediatec) Advanced
  5. 5. Terminologywww.infiniteconferencing.comA "Web conference" is often used as an umbrella term for all web-based collaboration between two or more people over the Internet.A "webcast" refers to information dispersed to a large audience via the Internet.A "webinar" expands the idea of a webcast into a more interactive format.
  6. 6. The Evolution www.infiniteconferencing.com+ Audio & Video Streaming Engagement TelePresence Conferencing Video LIVE Video Webcast+ WebConferencing Web Conferencing+ AudioConferencing Conference Calls Broadcast Calls Few to Few One to all Few to all Reach All Reach
  7. 7. Recent Developmentswww.infiniteconferencing.com• Mobile & Tablet• Self-Service or Fully Managed• Enterprise Solutions• Device Compatibility
  8. 8. Benefitswww.infiniteconferencing.com• Generally easy to use• Convenient• Low cost• High impact interactive rich media• No downloads or plug ins to install• Can be viewed live or on-demand• Non-threatening
  9. 9. Poll Questionwww.infiniteconferencing.comWhat do you primarily use webinars/webcasts for?a) Company announcementsb) Press conferencesc) Company Financial/Investor Releasesd) Product demonstrations and launchese) "All hands" or "Town Hall" company meetingsf) Distance learning / Trainingg) All of the aboveh) None of the above
  10. 10. Perceived Barrierswww.infiniteconferencing.com
  11. 11. Costwww.infiniteconferencing.com• Types• Duration• Bandwidth• Storage• Production• Encoding
  12. 12. Managementwww.infiniteconferencing.com• Resource• Expertise• Time• Liability
  13. 13. Adoptionwww.infiniteconferencing.com• Ease of use• Support• Training
  14. 14. Deploymentwww.infiniteconferencing.com • Hosted or On-Premise • Application • Network • Architecture • Security • Branding
  15. 15. Content is Kingwww.infiniteconferencing.com
  16. 16. Case Studywww.infiniteconferencing.com Employee Communications…Communicate message to ALL employees across corporateIntranet.ChallengesDelivery (CDN/Encoding)Corporate Network (bandwidth, restrictions)Compatibility (browsers, operating systems)Signal Origination Web Cam/VCU/StudioProductionSecurityInteractivityAttendance Reporting
  17. 17. Case Studywww.infiniteconferencing.com Corporate AnnouncementCommunicate message to large global audience across theInternetChallengesDeploymentDeliveryCorporate Network (bandwidth, restrictions)Compatibility (browsers, operating systems, devices)Signal AcquisitionQualityScaleLive or On-Demand
  18. 18. Case Studywww.infiniteconferencing.com TrainingConduct training with employees & clientsChallenges• Live or On-Demand• Easy Setup• Interactivity• Archiving• Delivery (CDN/Encoding)• Corporate Network (bandwidth, restrictions)• Compatibility (browsers, operating systems, devices)• Attendance reporting & Certification
  19. 19. Case Studywww.infiniteconferencing.com WebinarsGenerate sales leads with lead generation webinarsChallenges• Registration• Lead scoring• Branding• Scale• Archiving• Reporting
  20. 20. Poll Questionwww.infiniteconferencing.comAre Mobile/Tablet devices a component of your communications strategy?a) Yes, already deployedb) Yes, it’s coming soon for usc) We’re considering itd) No plans
  21. 21. Trendswww.infiniteconferencing.com • New Devices (Mobile & Tablets) • Media Types (Windows, Silverlight, Flash) • Social Networking (Facebook & Twitter) • Cloud Services
  22. 22. Thank You www.infiniteconferencing.com Ari Kestin President, Infinite Conferencing EVP, GM, Webcasting Onstream Media www.infiniteconferencing.com www.etouches.comSponsored by: 888-203-7900
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