Web 2.0:
Simple Tools & Smart People
Ethan Zuckerman
September 27, 2007

mosaic by stabillo boss

mosaic by

participatory web API
mashup
remix web services
bookmarking tagging photosharing
citizen journalism blogging
podcasting civic media
ideocasting web 2.0
social networking
vlogging
community media
folksonomy social media
wiki XML
semantic web
RSS read/write media

Email - 1965. Internet Email - 1971. Mailing lists - 1975.

1978 - BBSs
Bulletin Board Systems
Ward Christensen - CBBS

1979 - Usenet. (And the invention of the emoticon -)

1979 - MUDs - Multi-User Dungeons

MMORPGs - World of Warcraft

1982 - Minitel - Chess = Chat

CERN web page in 1990

1995 - Geocities and Tripod: Personal Homepages

1997 - weblogs

1995: Ward Cunningham’s wiki

Wikipedia - 2001

it’s not about the tools.
mosaic by stabillo boss

it’s about the people.

map by telegeography.com

photo by laffy4k

photo by Esthr
-100 million handsets in sub-Saharan Africa
- 300 million handset in China
- 2.2 billion worldwide, rising to 3.3 billion in 2010
- 97% of Tanzanians say they can access a phone

Interactive Radio for Justice
featuring DRC deputy minister for defense,
head of military operations for MONUC

phones collect.
web disseminates.

activists are lead users

Web 1.0
photo by Marvin (PA)
Web 2.0

our dark secret
photo by Sbrimbillina

screencap by janet.powell

technorati.com

alexa.com

when 100 million people
speak, you need a filter.

buzzmonitor - developmentblogs.org

selection, translation,
context

it’s not about the tools
it’s about who they connect
sometimes you have to ignore the geeks
(me included)
ethanzuckerman.com/blog
ethan@globalvoicesonline.org