Green Village Marketplace A Community Hub for One Stop Shopping:  Green Goods and Services Financial Permaculture 2008 Gre...
Market Summary <ul><li>15-25% of the current US population pay premium prices for products that reflect their values  </li...
RESOURCE REQUIREMENTS <ul><ul><li>LAND :  existing 10 acre site </li></ul></ul><ul><ul><li>STRUCTURE :  metal warehouse bu...
An Urban Example <ul><li>GreenExchange  in Chicago, Illinois </li></ul><ul><li>Before: After: </li></ul>
Business Concept:  Retrofit <ul><li>A Green (LEEDS compatible) Building Structure </li></ul>FEATURES :  Green Roof Solar T...
Business Concept:  Occupants <ul><li>Commercial Mixed Use Facility </li></ul>EDUCATIONAL & COMMUNITY FACILITIES RETAIL & W...
Potential Site <ul><li>A Green Hub for One Stop Shopping including Green Building </li></ul>A Green Hub for One Stop Shopp...
Hohenwald <ul><li>Before:  Industrial Warehouse  After:  Tennessee Olde  </li></ul><ul><li>World Charm </li></ul><ul><li> ...
Building Businesses <ul><ul><li>Reclaimed Building Materials Supply Store </li></ul></ul><ul><ul><li>Green Building Supply...
Agricultural Businesses <ul><li>Ethanol Distribution </li></ul><ul><li>Organic Garden Supply </li></ul><ul><li>Farmer’s Ma...
Other Businesses <ul><li>Green Business Incubator </li></ul><ul><li>Education Center </li></ul><ul><li>Office Space and In...
Financial Plan:  Income <ul><li>Capitalization  (Initial Income) </li></ul><ul><ul><li>Cash from local investors </li></ul...
Financial Plan:  Expenses <ul><li>ONE TIME EXPENSES </li></ul><ul><ul><li>Initial Retrofit Construction </li></ul></ul><ul...
MISSION STATEMENT -  Green Village Marketplace provides energy efficient & healthy home products & services from a diverse...
Green Village Marketplace A Community Hub for One Stop Shopping:  Green Goods and Services Financial Permaculture 2008 Gre...
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Financial Permaculture - Green Village Market

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Financial Permaculture! Green Village Marketplace business plan for the rural community of Hohenwald, TN.

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Financial Permaculture - Green Village Market

  1. 1. Green Village Marketplace A Community Hub for One Stop Shopping: Green Goods and Services Financial Permaculture 2008 Greening a Rural American Community: Hohenwald, TN
  2. 2. Market Summary <ul><li>15-25% of the current US population pay premium prices for products that reflect their values </li></ul><ul><li>Within a 75 mile radius of Hohenwald there are 200,000 people of which approximately 7 to 10% is 14,000 to 20,000 who may visit daily/weekly </li></ul>
  3. 3. RESOURCE REQUIREMENTS <ul><ul><li>LAND : existing 10 acre site </li></ul></ul><ul><ul><li>STRUCTURE : metal warehouse building </li></ul></ul><ul><ul><li>LABOR : retrofit, technical, management, services </li></ul></ul><ul><ul><li>MANAGEMENT : property, facilities, technical, office, event </li></ul></ul><ul><ul><li>CAPITAL : in-kind, money, credit, grants, tax credits </li></ul></ul><ul><ul><li>MARKETING : virtual & physical, local & regional </li></ul></ul>
  4. 4. An Urban Example <ul><li>GreenExchange in Chicago, Illinois </li></ul><ul><li>Before: After: </li></ul>
  5. 5. Business Concept: Retrofit <ul><li>A Green (LEEDS compatible) Building Structure </li></ul>FEATURES : Green Roof Solar Thermal Panels Rainwater Harvesting Natural Building Techniques Natural Lighting DESIGN GOALS: Flexibility Self Sufficiency Energy Efficiency Indoor/Outdoor Space HEALTHY Building
  6. 6. Business Concept: Occupants <ul><li>Commercial Mixed Use Facility </li></ul>EDUCATIONAL & COMMUNITY FACILITIES RETAIL & WHOLESALE PROFESSIONAL SERVICES
  7. 7. Potential Site <ul><li>A Green Hub for One Stop Shopping including Green Building </li></ul>A Green Hub for One Stop Shopping including Green Building
  8. 8. Hohenwald <ul><li>Before: Industrial Warehouse After: Tennessee Olde </li></ul><ul><li>World Charm </li></ul><ul><li> Brand name recognition </li></ul>Green Village Marketplace
  9. 9. Building Businesses <ul><ul><li>Reclaimed Building Materials Supply Store </li></ul></ul><ul><ul><li>Green Building Supply Store </li></ul></ul><ul><ul><li>Contractor’s Network and Referral Service </li></ul></ul><ul><ul><li>Natural Building Education Center </li></ul></ul><ul><ul><li>Home Energy Audit Service </li></ul></ul>
  10. 10. Agricultural Businesses <ul><li>Ethanol Distribution </li></ul><ul><li>Organic Garden Supply </li></ul><ul><li>Farmer’s Market </li></ul><ul><li>Community Kitchen </li></ul><ul><li>Cafe and Restaurant </li></ul>
  11. 11. Other Businesses <ul><li>Green Business Incubator </li></ul><ul><li>Education Center </li></ul><ul><li>Office Space and Internet Services </li></ul>
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  15. 15. Financial Plan: Income <ul><li>Capitalization (Initial Income) </li></ul><ul><ul><li>Cash from local investors </li></ul></ul><ul><ul><li>In-kind contributions </li></ul></ul><ul><ul><li>Debt (Local Bank) </li></ul></ul><ul><li>On-Going Income Streams </li></ul><ul><ul><li>Tenant Rents </li></ul></ul><ul><ul><li>Event Fees </li></ul></ul><ul><ul><li>Grants </li></ul></ul><ul><ul><li>Interest Income </li></ul></ul><ul><ul><li>Storage Fees </li></ul></ul><ul><ul><li>Builder Network Referral Fees </li></ul></ul>
  16. 16. Financial Plan: Expenses <ul><li>ONE TIME EXPENSES </li></ul><ul><ul><li>Initial Retrofit Construction </li></ul></ul><ul><ul><li>Business Offering </li></ul></ul><ul><ul><li>Technical Infrastructure </li></ul></ul><ul><li>ON-GOING EXPENSES </li></ul><ul><ul><li>Tenant Management </li></ul></ul><ul><ul><li>Technical Support </li></ul></ul><ul><ul><li>General Administration </li></ul></ul><ul><ul><li>Property Maintenance </li></ul></ul><ul><ul><li>Utilities & Facility Management </li></ul></ul><ul><ul><li>Marketing & Event Management </li></ul></ul>
  17. 17. MISSION STATEMENT - Green Village Marketplace provides energy efficient & healthy home products & services from a diverse group of local providers supplying a diversity of products as well as creating a network that provides education & information to the wider community. - It serves and benefits the surrounding communities SOCIALLY, ECONOMICALLY & ENVIRONMENTALLY with a diverse marketplace model.
  18. 18. Green Village Marketplace A Community Hub for One Stop Shopping: Green Goods and Services Financial Permaculture 2008 Greening a Rural American Community: Hohenwald, TN

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