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This is future TV.
http://notube.tv
@notubeproject

Lora Aroyo
VU University Amsterdam
Web & Media Group
Thursday, May 24,...
Thank you
for their slides to:

•

Dan Brickley, Vicky Buser, Valentina
Maccatrozzo, Libby Miller, Davide
Palmisano, and t...
Thursday, May 24, 12
Scenario
Thursday, May 24, 12
TV & the People
Thursday, May 24, 12
choices, choices ...
Thursday, May 24, 12
lost in space
Thursday, May 24, 12
always missing
Thursday, May 24, 12
demand for experience
Thursday, May 24, 12
Web vs. TV

TV & the Web
Thursday, May 24, 12
simultaneously
Thursday, May 24, 12
42% of UK adults
who use Internet
while watching TV
also discuss or
comment on
programs they are
watching

TV getting acti...
competition for attention
Thursday, May 24, 12
TV & the Devices
Thursday, May 24, 12
multitude of devices
Thursday, May 24, 12
multitude of access
Thursday, May 24, 12
Thursday, May 24, 12
Social & Personalized TV
Thursday, May 24, 12
not a single TV-viewer
activity any more
Thursday, May 24, 12
Thursday, May 24, 12
Recommendations need
Thursday, May 24, 12
I usually find NEW programmes to watch by:

RESULTS OF NOTUBE SOCIAL WEB & TV SURVEY 2012

Social Recommendations
Thursday,...
I usually find NEW programmes to watch by:

Social TV

RESULTS OF NOTUBE SOCIAL WEB & TV SURVEY 2012

RESULTS OF NOTUBE SOC...
Social Recommendations
Thursday, May 24, 12
Thursday, May 24, 12
So, ...
what does this
all mean?

Thursday, May 24, 12
passive vs. active
what’s on vs. what’s there
group vs. individual
single vs. multiple devices
rich source for entertainme...
What is NoTube?
a project about (future) TV and ...

• the Web
• personalization
• social media
• second screens
Thursday,...
NoTube User
Perspective
... the role of social recommendations
how do people watch TV together?
how do devices influence wa...
NoTube Technology
Perspective
... role of metadata in TV & Apps?
... a good way to share information in real time?
... a g...
What did we do?
APIs & prototypes to link the Social Web
with broadcast and on-demand
television as open source services

...
How did we do it?
•
•

Open Web Standards

•
•
•

XMPP to pair devices with TV & group interaction
OAuth for trusted conne...
Scenario
Thursday, May 24, 12
EPG Metadata
(BBC)

TV Program
Enrichment

Semantic Content
Patterns for
TV Programs
RDF Graph
TV
Programs

User Ratings &...
NoTube’s Beancounter
aggregate, analyze & profile

Thursday, May 24, 12
TV Preference Data Sparse
•
•

Thursday, May 24, 12

Even for a single service (e.g. Netflix)
NoTube’s open systems: challe...
Fragmentation by Site

Thursday, May 24, 12
TV Preferences in NoTube
•

•

Inferred from the Social Web
tweets, FB likes, last.fm listened, etc.
weighted interests

•...
TV Preferences in NoTube
•

•

Inferred from the Social Web
tweets, FB likes, last.fm listened, etc.
weighted interests

•...
Beancounter
key
analysis

value

{
crawler

activities

{

profiles

{

analysis
engine

REST platform

Thursday, May 24, 1...
Thursday, May 24, 12
Thursday, May 24, 12
Thursday, May 24, 12
Thursday, May 24, 12
Thursday, May 24, 12
NoTube’s N-Screen

drag & drop, sharing & TV control

N-Screen
drag & drop, sharing & TV control
Thursday, May 24, 12
Suggestions for You

N-Screen
drag & drop, sharing & TV control
Thursday, May 24, 12
Recommendations
COLD
START
combine in a
complementary way
statistical & semantic
approaches

surface interesting, new &
re...
Analysis of LOD Sources
Dataset LinkedMDB

DBpedia

Freebase

#triples

6,147,978

385,000,000 337,203,427

#props

221

1...
From Predictability to
Serendipity

Thursday, May 24, 12
From Predictability to
Serendipity
Paul Merton
looks at
Alfred Hitchcock

Thursday, May 24, 12

Secret
Gardens
Make ‘em
la...
From Predictability to
Serendipity
Paul Merton
looks at
Alfred Hitchcock

Thursday, May 24, 12

at
form

documentary

form...
From Predictability to
Serendipity
Paul Merton
looks at
Alfred Hitchcock

at
form
genre

aw

ard

documentary
art culture
...
From Predictability to
Serendipity
Paul Merton
looks at
Alfred Hitchcock

aw
an

ch

format

documentary

at
form
genre

f...
From Predictability to
Serendipity
an

ch

ard

genre

award

Grammy Awards

or

Paul
Merton
pa

rtn

ge

Make ‘em
laugh

...
From Predictability to
Serendipity
ch

award

Grammy Awards

or

influence
infl
uen
ce

Paul
Merton
pa

rtn

er

Spike
Mil...
From Predictability to
Serendipity

synopsis
enrichment

ch

Grammy Awards

or

influence
infl
uen
ce

Paul
Merton
pa

Alf...
Weak Semantics &
Statistical Support

Thursday, May 24, 12
Weak Semantics &
Statistical Support
Paul Merton
looks at
Alfred Hitchcock

Paul
Merton

partner

Caroline
Quentin
act

ge...
Weak Semantics &
Statistical Support
Paul Merton
looks at
Alfred Hitchcock

Paul
Merton

partner

Caroline
Quentin
act

ge...
Weak Semantics &
Statistical Support
Paul Merton
looks at
Alfred Hitchcock

Paul
Merton

partner

Caroline
Quentin

User
p...
Weak Semantics &
Statistical Support
Paul Merton
looks at
Alfred Hitchcock

Paul
Merton

partner

Caroline
Quentin

User
p...
Shuffle

N-Screen
drag & drop, sharing & TV control
Thursday, May 24, 12
Real-time Sharing

N-Screen
drag & drop, sharing & TV control
Thursday, May 24, 12
Suggestions from Friends

N-Screen
drag & drop, sharing & TV control
Thursday, May 24, 12
Explanations

Thursday, May 24, 12
Changing Program on TV

N-Screen
drag & drop, sharing & TV control
Thursday, May 24, 12
Surveys

Thursday, May 24, 12
Focus Groups

Thursday, May 24, 12
Thursday, May 24, 12
finding
INTERESTING
PROGRAMMES

sharing them
based on
♥ suggestions activities your past
'Social Web'

♥

suggestions based...
Challenges

Thursday, May 24, 12
More from NoTube ...
http://notube.tv
Thursday, May 24, 12
Second Screen
TEA & TEAPlayer
video annotation & second screen

Shaker
Randomizing program chooser
Thursday, May 24, 12
Second Screen

Thursday, May 24, 12
Second Screen

Thursday, May 24, 12
Second Screen

Thursday, May 24, 12
Main TV Screen

Thursday, May 24, 12
Personal
Ads
Low%interest%in%this%corner%

Best%moment%

Thursday, May 24, 12
Thank you
for their slides to:

•

Dan Brickley, Vicky Buser, Valentina
Maccatrozzo, Libby Miller, Davide
Palmisano, and t...
Thursday, May 24, 12
http://notube.tv
mailing list: public-notube@few.vu.nl
twitter: @notube, #notube
videos: https://vimeo.com/user3487770
vid...
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ESWC SS 2012 - Thursday Keynote Lora Aroyo: NoTube. This is future TV

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Transcript of "ESWC SS 2012 - Thursday Keynote Lora Aroyo: NoTube. This is future TV"

  1. 1. This is future TV. http://notube.tv @notubeproject Lora Aroyo VU University Amsterdam Web & Media Group Thursday, May 24, 12
  2. 2. Thank you for their slides to: • Dan Brickley, Vicky Buser, Valentina Maccatrozzo, Libby Miller, Davide Palmisano, and the whole NoTube team • • • Ericsson user study report RedBee Media Ugli building wall posters Thursday, May 24, 12
  3. 3. Thursday, May 24, 12
  4. 4. Scenario Thursday, May 24, 12
  5. 5. TV & the People Thursday, May 24, 12
  6. 6. choices, choices ... Thursday, May 24, 12
  7. 7. lost in space Thursday, May 24, 12
  8. 8. always missing Thursday, May 24, 12
  9. 9. demand for experience Thursday, May 24, 12
  10. 10. Web vs. TV TV & the Web Thursday, May 24, 12
  11. 11. simultaneously Thursday, May 24, 12
  12. 12. 42% of UK adults who use Internet while watching TV also discuss or comment on programs they are watching TV getting active Thursday, May 24, 12
  13. 13. competition for attention Thursday, May 24, 12
  14. 14. TV & the Devices Thursday, May 24, 12
  15. 15. multitude of devices Thursday, May 24, 12
  16. 16. multitude of access Thursday, May 24, 12
  17. 17. Thursday, May 24, 12
  18. 18. Social & Personalized TV Thursday, May 24, 12
  19. 19. not a single TV-viewer activity any more Thursday, May 24, 12
  20. 20. Thursday, May 24, 12
  21. 21. Recommendations need Thursday, May 24, 12
  22. 22. I usually find NEW programmes to watch by: RESULTS OF NOTUBE SOCIAL WEB & TV SURVEY 2012 Social Recommendations Thursday, May 24, 12
  23. 23. I usually find NEW programmes to watch by: Social TV RESULTS OF NOTUBE SOCIAL WEB & TV SURVEY 2012 RESULTS OF NOTUBE SOCIAL WEB & TV SURVEY 2012 Social Recommendations Thursday, May 24, 12
  24. 24. Social Recommendations Thursday, May 24, 12
  25. 25. Thursday, May 24, 12
  26. 26. So, ... what does this all mean? Thursday, May 24, 12
  27. 27. passive vs. active what’s on vs. what’s there group vs. individual single vs. multiple devices rich source for entertainment vs. rich source of data competition for attention demand for social recommendations Thursday, May 24, 12
  28. 28. What is NoTube? a project about (future) TV and ... • the Web • personalization • social media • second screens Thursday, May 24, 12
  29. 29. NoTube User Perspective ... the role of social recommendations how do people watch TV together? how do devices influence watching? privacy vs. personalization: perceived trade-offs ... Thursday, May 24, 12
  30. 30. NoTube Technology Perspective ... role of metadata in TV & Apps? ... a good way to share information in real time? ... a good way to sync TV & other metadata? ... an easy way for devices to find & talk to each other? Thursday, May 24, 12
  31. 31. What did we do? APIs & prototypes to link the Social Web with broadcast and on-demand television as open source services Thursday, May 24, 12
  32. 32. How did we do it? • • Open Web Standards • • • XMPP to pair devices with TV & group interaction OAuth for trusted connection Web APIs Open Web Data • • • Open Graph API; standardized Activity Streams Linked Data Cloud Program metadata enriched with Web URLs Key Point: Linking Web Data to User Profiles Thursday, May 24, 12
  33. 33. Scenario Thursday, May 24, 12
  34. 34. EPG Metadata (BBC) TV Program Enrichment Semantic Content Patterns for TV Programs RDF Graph TV Programs User Ratings & Demographics (BBC EPG Data) User Data Analysis Similarity Clusters of Programs Semantic Pattern-based Recommendation Strategy Statistical Recommendation Service Similarity-based Recommendation Strategy Hybrid Recommendation Strategy End End-Users Users Thursday, May 24, 12
  35. 35. NoTube’s Beancounter aggregate, analyze & profile Thursday, May 24, 12
  36. 36. TV Preference Data Sparse • • Thursday, May 24, 12 Even for a single service (e.g. Netflix) NoTube’s open systems: challenges multiply • • • • often no global view, only per-user data many ways of identifying same content item many ways of identifying same user many ways of identifying entities e.g. actors, directors, ...
  37. 37. Fragmentation by Site Thursday, May 24, 12
  38. 38. TV Preferences in NoTube • • Inferred from the Social Web tweets, FB likes, last.fm listened, etc. weighted interests • • Represented using Linked Data web identifiers dbpedia.org/ record-linkage: facebook.com/pages/ • • NLP: #littlebritain http://dbpedia.org/resource/Matt_Lucas http://dbpedia.org/resource/David_Walliams Thursday, May 24, 12
  39. 39. TV Preferences in NoTube • • Inferred from the Social Web tweets, FB likes, last.fm listened, etc. weighted interests • • Represented using Linked Data web identifiers dbpedia.org/ record-linkage: facebook.com/pages/ • • NLP: #littlebritain Brilliant british humor by Matt Lucas & David Walliams - whole range of facinating characters portraying diversity of british society http://dbpedia.org/resource/Matt_Lucas http://dbpedia.org/resource/David_Walliams Thursday, May 24, 12
  40. 40. Beancounter key analysis value { crawler activities { profiles { analysis engine REST platform Thursday, May 24, 12 profiler
  41. 41. Thursday, May 24, 12
  42. 42. Thursday, May 24, 12
  43. 43. Thursday, May 24, 12
  44. 44. Thursday, May 24, 12
  45. 45. Thursday, May 24, 12
  46. 46. NoTube’s N-Screen drag & drop, sharing & TV control N-Screen drag & drop, sharing & TV control Thursday, May 24, 12
  47. 47. Suggestions for You N-Screen drag & drop, sharing & TV control Thursday, May 24, 12
  48. 48. Recommendations COLD START combine in a complementary way statistical & semantic approaches surface interesting, new & relevant programs to individual and group users PRIVACY LOD METADATA ENRICHMENT CONTENT PATTERNS DEMOGRAPHICS find the balance between serendipity & diversity of recommendations INTRUSIVENESS Thursday, May 24, 12
  49. 49. Analysis of LOD Sources Dataset LinkedMDB DBpedia Freebase #triples 6,147,978 385,000,000 337,203,427 #props 221 1643 n.a. #types 53 3,640,000 12,000,000 Dataset Enriched BBC #triples 240,630 #props 41 #types 17,029 Type Pattern People person - co_participation - person 62162 512,944 People person - actor - person 24843 http://purl.org/dc/terms/date 74,111 Format program - has_format - format 13108 foaf:made 53,180 Genre program - has_genre - genre 12767 linkedmdb:actor_actorid 50,603 People person - influencedBy - person 10053 dbprop:hasPhotoCollection 30,354 People person - partner - person 10053 Award program - award_won - award Properties foaf:page Thursday, May 24, 12 #triples # 782
  50. 50. From Predictability to Serendipity Thursday, May 24, 12
  51. 51. From Predictability to Serendipity Paul Merton looks at Alfred Hitchcock Thursday, May 24, 12 Secret Gardens Make ‘em laugh
  52. 52. From Predictability to Serendipity Paul Merton looks at Alfred Hitchcock Thursday, May 24, 12 at form documentary format form at Secret Gardens Make ‘em laugh
  53. 53. From Predictability to Serendipity Paul Merton looks at Alfred Hitchcock at form genre aw ard documentary art culture and the media Grammy Awards Thursday, May 24, 12 format form at genre award Basic patterns Secret Gardens ge Make ‘em laugh nr e homes and gardens
  54. 54. From Predictability to Serendipity Paul Merton looks at Alfred Hitchcock aw an ch format documentary at form genre form at art culture and the media ard genre award Grammy Awards or Paul Merton pa rtn er Caroline Quentin ac to r Life of Riley ge nr e comedy Thursday, May 24, 12 Basic patterns Homogeneous patterns Secret Gardens ge Make ‘em laugh nr e homes and gardens
  55. 55. From Predictability to Serendipity an ch ard genre award Grammy Awards or Paul Merton pa rtn ge Make ‘em laugh infl uen ce er Spike Milligan Caroline Quentin ac to r ge nr or The adventures of Barry McKenzie e at form Life of Riley act nre aw form at art culture and the media comedy film Thursday, May 24, 12 Basic patterns Homogeneous patterns Secret Gardens ge Paul Merton looks at Alfred Hitchcock format documentary at form genre nr e homes and gardens
  56. 56. From Predictability to Serendipity ch award Grammy Awards or influence infl uen ce Paul Merton pa rtn er Spike Milligan or synopsis enrichment The adventures of Barry McKenzie homes and gardens Shanghai Knights gen re r r ge nr e at form Life of Riley Jackie Chan comedy film Thursday, May 24, 12 e to to act Make ‘em laugh nr ac Caroline Quentin ac Charlie Chaplin ge form at an ard genre nre aw art culture and the media Basic patterns Homogeneous patterns Heterogeneous patterns Secret Gardens form at ge Paul Merton looks at Alfred Hitchcock format documentary at form genre action and adventure
  57. 57. From Predictability to Serendipity synopsis enrichment ch Grammy Awards or influence infl uen ce Paul Merton pa Alfred Hitchcock rtn er ar d nre aw ge Thursday, May 24, 12 Thriller Shanghai Knights gen re ge nr e at form Life of Riley form at The adventures of Barry McKenzie homes and gardens r r Suspicion or synopsis enrichment e to to act Make ‘em laugh nr ac ac Charlie Chaplin Spike Milligan Caroline Quentin director Academy Awards award ge form at an ard genre nre aw art culture and the media Basic patterns Homogeneous patterns Heterogeneous patterns Secret Gardens form at ge Paul Merton looks at Alfred Hitchcock format documentary at form genre Jackie Chan comedy film action and adventure
  58. 58. Weak Semantics & Statistical Support Thursday, May 24, 12
  59. 59. Weak Semantics & Statistical Support Paul Merton looks at Alfred Hitchcock Paul Merton partner Caroline Quentin act ge nre form at or anchor Life of Riley documentary art culture and the media Thursday, May 24, 12
  60. 60. Weak Semantics & Statistical Support Paul Merton looks at Alfred Hitchcock Paul Merton partner Caroline Quentin act ge nre form at or anchor Life of Riley documentary art culture and the media Thursday, May 24, 12 User profile woman 25 years old 1 child
  61. 61. Weak Semantics & Statistical Support Paul Merton looks at Alfred Hitchcock Paul Merton partner Caroline Quentin User profile act ge nre form at or anchor Life of Riley documentary art culture and the media Thursday, May 24, 12 25 years old women with 1 child woman 25 years old 1 child
  62. 62. Weak Semantics & Statistical Support Paul Merton looks at Alfred Hitchcock Paul Merton partner Caroline Quentin User profile act ge nre form at or anchor Life of Riley Similar users documentary art culture and the media Thursday, May 24, 12 25 years old women with 1 child woman 25 years old 1 child
  63. 63. Shuffle N-Screen drag & drop, sharing & TV control Thursday, May 24, 12
  64. 64. Real-time Sharing N-Screen drag & drop, sharing & TV control Thursday, May 24, 12
  65. 65. Suggestions from Friends N-Screen drag & drop, sharing & TV control Thursday, May 24, 12
  66. 66. Explanations Thursday, May 24, 12
  67. 67. Changing Program on TV N-Screen drag & drop, sharing & TV control Thursday, May 24, 12
  68. 68. Surveys Thursday, May 24, 12
  69. 69. Focus Groups Thursday, May 24, 12
  70. 70. Thursday, May 24, 12
  71. 71. finding INTERESTING PROGRAMMES sharing them based on ♥ suggestions activities your past 'Social Web' ♥ suggestions based on programmes others have watched ✔ linking programmes by guests, actors, presenters etc. ✔ ♥ drag & drop ♥ 'shuffle' option for programme selection ♥ swapping suggestions with specific friends ? sharing suggestions with others in the same room ? ? explaining recommendations sharing to watch immediately controlling the TV ♥ drag & drop to change what's playing on TV watching with friends ✔ watching 'together apart' in different locations ✘ changing programmes on someone else's TV Thursday, May 24, 12
  72. 72. Challenges Thursday, May 24, 12
  73. 73. More from NoTube ... http://notube.tv Thursday, May 24, 12
  74. 74. Second Screen TEA & TEAPlayer video annotation & second screen Shaker Randomizing program chooser Thursday, May 24, 12
  75. 75. Second Screen Thursday, May 24, 12
  76. 76. Second Screen Thursday, May 24, 12
  77. 77. Second Screen Thursday, May 24, 12
  78. 78. Main TV Screen Thursday, May 24, 12
  79. 79. Personal Ads Low%interest%in%this%corner% Best%moment% Thursday, May 24, 12
  80. 80. Thank you for their slides to: • Dan Brickley, Vicky Buser, Valentina Maccatrozzo, Libby Miller, Davide Palmisano, and the whole NoTube team • • • Ericsson user study report RedBee Media Ugli building wall posters Thursday, May 24, 12
  81. 81. Thursday, May 24, 12
  82. 82. http://notube.tv mailing list: public-notube@few.vu.nl twitter: @notube, #notube videos: https://vimeo.com/user3487770 videos: http://youtu.be/0QUPKQLvOHU http://www.slideshare.net/NoTubeProject Thursday, May 24, 12
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