Environmental reporting on campus journalism

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  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • OSSEI Seminar-Workshop
  • Environmental reporting on campus journalism

    1. 1. Melvin C. Gascon Environmental Reporting in the Campus Press OSSEI National Training-Workshop on Campus Journalism 15-17 September 2011, Baguio City Environmental Reporting In the Campus Press
    2. 2. Environmental Reporting in the Campus Press What is an ENVIRONMENTAL COMMUNICATION ?
    3. 3. What is an environmental communication? <ul><li>Pragmatic and constitutive vehicle for our understanding of the environment as well as relationship to the natural world. </li></ul><ul><li>The instrumental function of educating, alerting, persuading, mobilizing, solving etc. By constitutive he means the creative function of helping to shape our perception of nature, environmental issues and ourselves. </li></ul>Environmental Reporting in the Campus Press
    4. 4. In writing about environment risks that people take, you can: <ul><li>Describe what individuals can do to reduce their exposure. </li></ul><ul><li>Describe what industry and government are/are not doing to reduce the risk. </li></ul><ul><li>Describe the benefits as well as the risks to the specific audience. </li></ul><ul><li>Describe the alternatives and their risks. </li></ul><ul><li>Describe what people can do to get involved in the decision-making process. </li></ul><ul><li>Provide information that will help the audience to evaluate the risk. </li></ul>Environmental Reporting in the Campus Press
    5. 5. Environmental Reporting in the Campus Press Top 10 TIPS Reporting the Environment
    6. 6. Reporting the Environment <ul><li>Keep your eyes open. </li></ul><ul><li>Go beyond the environmental groups. </li></ul><ul><li>Think about different perspectives. </li></ul><ul><li>Just as business affects millions of lives, so does the environment. </li></ul><ul><li>Keep it simple. </li></ul><ul><li>Check out good people to interview. </li></ul><ul><li>Think about your job as the reporter in the story-telling. </li></ul><ul><li>Try to get unusual angles. </li></ul><ul><li>Never use the jargons and waffle loved by officials. </li></ul><ul><li>Don’t be put off. </li></ul>Environmental Reporting in the Campus Press T O P 1 0 T I P S
    7. 7. Environmental Reporting in the Campus Press How to avoid some reporting pitfalls?
    8. 8. Avoiding reporting pitfalls <ul><li>Don’t give in sensationalism. </li></ul><ul><li>Make a distinction between individual weather events and climate change. </li></ul>Environmental Reporting in the Campus Press
    9. 9. Selling the Story <ul><li>Use different angles. </li></ul><ul><li>Report on solutions. </li></ul><ul><li>Tie stories to interesting people, places and topics </li></ul>Environmental Reporting in the Campus Press
    10. 10. Journalists should report solutions, not just doom and gloom. <ul><li>Use reporting aides. </li></ul><ul><li>Use different sources. </li></ul><ul><li>If officials and scientist mistrust you, be persistent. </li></ul>Environmental Reporting in the Campus Press
    11. 11. From a global issue to a local story <ul><li>Local voices </li></ul><ul><li>Compare global and local causes </li></ul><ul><li>Check for local environmental change </li></ul><ul><li>Explain adaptation </li></ul><ul><li>Follow the money </li></ul><ul><li>Be a watchdog </li></ul>Environmental Reporting in the Campus Press
    12. 12. Above all, take heart If covering climate change seems challenging, remember that the media has come a long way in its coverage. Environmental Reporting in the Campus Press
    13. 13. One learns to write by writing

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