How to rewrite category pages meta description

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This presentation will guide eshopbox site owners to rewrite category pages meta descriptions on their sites.

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How to rewrite category pages meta description

  1. 1. How to rewrite category pages meta description Category: Store PromotionEshopbox Wiki for Store Owners
  2. 2. Welcome to Eshopbox Wiki What you will learn here  What is meta description  Why to set meta description for your store pages  How to rewrite category pages meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  3. 3. 1 What is meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  4. 4. What is meta description  Meta description is used to give search engines a summary of your store pages content  It improves your store pages search result ranking  Meta description of your store pages appear within the head element of those store pages source and is generally displayed under the title in the search engine results  For example: ‘store to buy electronics online at Easy Shop: Buy cameras,mp3/mp4 players, laptops, mobile phones online- easyshop.com’, if the category is ‘electronics’A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  5. 5. 2 Why to set meta description for your store pagesA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  6. 6. Why to set meta description for your store pages  Meta description increases the SERP click through rate of your store pages and thus increases the search traffic on your store by letting you provide text that makes searchers want to visit your eshopbox site  It is used to give a summary of your store pages  Setting a meta description for your store pages improves their search result rankingA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  7. 7. 3 How to rewrite category pages meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  8. 8. How to rewrite category pages meta description  Eshopbox provides you a default meta description pattern set for your store pages  However you can choose to customize your store pages meta description patterns using available placeholdersA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  9. 9. How to rewrite category pages meta description Step 1:  Log in to your site admin panel with your Eshopbox site login id and password  Click on the ‘Promote’ tab and select ‘SEO suite’ from the drop down menu Promote tab SEO suite linkA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  10. 10. How to rewrite category pages meta description Step 2:  Click on the ‘PAGE INFO’ link on ‘SEO Suit’ page SEO suite pagePageInfo linkA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  11. 11. How to rewrite category pages meta description Step 3:  Select ‘Meta Description’ from the list, under the ‘PAGE INFO’ link Page Info link Meta Description linkA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  12. 12. How to rewrite category pages meta description Step 4:  The ‘Patterns’ tab would be selected by default  Auto generated and system defined meta description patterns which are best suited for search results are used by default  You can however customize them as per your wish using the available placeholders accordingly Default Formats tab Default patternSaveChangesbuttonA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  13. 13. How to rewrite category pages meta description Step 5: Rewriting meta description for all the category pages  To set the custom pattern for all the Category pages on your store select the ‘Custom pattern’ option against ‘Category Pages’  Enter the new meta description pattern in the field provided besides it and click on the ‘Save Changes’ button located at the end of the page to save your changesSaveChangesbutton Select Custom Pattern option Enter new meta description patternA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  14. 14. How to rewrite category pages meta description Step 5.1: Rewriting meta description for individual category pages  Select the ‘Categories’ tab Select the Categories tabA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  15. 15. How to rewrite category pages meta description Step 5.1.1: Rewriting meta description for individual category pages  Click the ‘Edit’ button against the category type whose meta description you want to rewrite  Enter the desired meta description in the field provided besides the category type  Click ‘Update’ Click Edit Click Update Enter meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  16. 16. How to rewrite category pages meta description Step 5.1.2: Rewriting meta description for individual category pages - searching using category name or ID  You can also search a category, by entering the category ID or name in the search option on the top left of the page and click ‘Go’  Your searched category will appear Enter to search by category Click Go name or IDA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  17. 17. How to rewrite category pages meta description Step 5.1.3: Rewriting meta description for individual category pages - searching using category name or ID  Click ‘Edit’ to rewrite the meta description in the field provided and then click ‘Update’ Click Edit Click Update Enter meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  18. 18. Good to know  Accurately summarize your page’s content  Make the description qualitative yet easy to read such that it clearly describes the content of your page  Use your store name and store domain in the meta description  Try to insert the main sub-categories of that respective category into the meta description  Meta description cannot exceed 300 characters  Use the most important keywords in the meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  19. 19. For More Support Wiki : A collection of illustrative presentations which will guide you in a step by step manner to answer your store related queries. Knowledgebase : A repository of detailed articles that provide you with in depth information about running your store and understanding the process involved. Forum : An open community for Store owners to share and discuss everything about Eshopbox. Get real and practical solutions to most of your problems. Blog : A rich source of Tips, Articles and Announcements that keep you updated about the latest happening and techniques to enhance your art of selling online. Ask a question : Find simple answers to complex questions through our experts. For any further assistance, mail us at support@eshopbox.comA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.

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