How to rewrite brand pages meta description
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How to rewrite brand pages meta description

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This presentation will guide merchants in how to rewrite brand page meta description.

This presentation will guide merchants in how to rewrite brand page meta description.

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How to rewrite brand pages meta description How to rewrite brand pages meta description Presentation Transcript

  • How to rewrite brand pages meta description Category: Store PromotionEshopbox Wiki for Store Owners
  • Welcome to Eshopbox Wiki What you will learn here ▪ What is meta description ▪ Why to set meta description for your site pages ▪ How to rewrite brand pages meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • 1 What is meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • What is meta description ▪ Meta description is used to give search engines a summary of your site page content ▪ It improves your site page search result ranking ▪ Meta description of your site pages appear within the head element of those site page source and is generally displayed under the title in the search engine results ▪ For example: ‘Nokia mobile phones & accessories: Buy best Nokia products online at Easy Shop - easyshop.com’, if the brand is ‘Nokia’A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • 2 Why to set meta description for your site pagesA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • Why to set meta description for your site pages ▪ Meta description increases the SERP click through rate of your site page and thus increases the search traffic on your site by letting you provide text that makes searchers want to visit your Eshopbox ▪ It is used to give a summary of your site page ▪ Setting a meta description for your site page improves their search result rankingA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • 3 How to rewrite brand page meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description ▪ Eshopbox provides you a default meta description pattern set for your site page ▪ However you can choose to customize your site page meta description patterns using available placeholdersA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 1: ▪ Log in to your site admin panel with your login id and password ▪ Click on the ‘Promote’ tab and select ‘SEO suite’ from the drop down menu Promote tab SEO suite linkA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 2: ▪ Click on the ‘PAGE INFO’ link SEO suite pagePageInfo linkA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 3: ▪ Select ‘Meta Description’ from the list, under the ‘PAGE INFO’ link Page Info link Meta Description linkA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 4: ▪ The ‘Patterns’ tab would be selected by default ▪ Auto generated and system defined meta description patterns which are best suited for search results are used by default ▪ You can however customize them as per your wish using the available placeholders accordinglyDefault Default patternFormatstabSave ChangesbuttonA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 5: Rewriting meta description for all the brand pages ▪ To set the custom pattern for all the Brand pages on your site select the ‘Custom pattern’ option against ‘Brand Pages’ ▪ Enter the new meta description pattern in the field provided besides it and click on the ‘Save Changes’ button located at the end of the page to save your changesSaveChangesbutton Select Custom Pattern option Enter new meta description patternA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 5.1: Rewriting meta description for individual brand pages ▪ Select the ‘Brands’ tab Select the Brands tabA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 5.1.1: Rewriting meta description for individual brand pages ▪ Click the ‘Edit’ button against the brand type whose meta description you want to rewrite ▪ Enter the desired meta description in the field provided besides the brand type ▪ Click ‘Update’ Click Edit Click Update Enter meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 5.1.2: Rewriting meta description for individual brand pages - searching using brand name or ID ▪ You can also search a brand, by entering the brand ID or name in the search option on the top left of the page and clicking ‘Go’ ▪ Your searched brand will appear Enter to search by brand Click Go name or IDA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • How to rewrite brand pages meta description Step 5.1.3: Rewriting meta description for individual brand pages - searching using brand name or ID ▪ Click ‘Edit’ to rewrite the meta description in the field provided and then click ‘Update’ Click Edit Click Update Enter meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • Good to know ▪ Accurately summarize your page content ▪ Use brand name in your brand meta description ▪ Make the description qualitative yet easy to read such that it clearly describes the content of your page ▪ Use your site name and site domain in the meta description ▪ Meta description cannot exceed 300 characters ▪ Use the most important keywords in the meta descriptionA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
  • For More Support Wiki : A collection of illustrative presentations which will guide you in a step by step manner to answer your store related queries. Knowledgebase : A repository of detailed articles that provide you with in depth information about running your store and understanding the process involved. Forum : An open community for Store owners to share and discuss everything about Eshopbox. Get real and practical solutions to most of your problems. Blog : A rich source of Tips, Articles and Announcements that keep you updated about the latest happening and techniques to enhance your art of selling online. Ask a question : Find simple answers to complex questions through our experts. For any further assistance, mail us at support@eshopbox.comA Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.