Elizabeth Glau, CMPBuilding Blocks Social Media            @elizabethglau
Strategy  ProjectManagement Attendee Research  Human Resources   Tools             @elizabethglau
   Goals and Objectives   Expand Reach   Engage and Excite   Content Marketing   Improve Satisfaction                ...
Social MediaAttendee                   MobileMatching                   Apps            Audience            Response      ...
Social Influencer       Social Media                       Social Media      Program              Reporters               ...
% of Social Media Users Owning           Each Device                           Android      10                           A...
Social Media                       Monitors                                           Social MediaLive Tweeters           ...
Who is the Voice of Your Organization?                       Customer Service Skills                      Online Personal ...
   Photo Booth / Sharing   Live Polling   Moderating Platforms   Content Capturing   Dashboard / Twitter Wall   Shor...
 Social media concierge teams Thursday March 21st 1pm http://ow.ly/iSZhA                    @elizabethglau
Elizabeth Glau, CMP     Chief Foundation Strategist www.SocialMediaForPlanners.comeglau@BasicSocialMediaTraining.com      ...
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Increase Engagement at Your Event

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Strategy / Project Management
Social media
Mobile apps

Attendee research
Influencers
Social media reporters

Staff
Social media monitors
Social media moderators

Outsource
Social media concierge team
Photo booth / sharing

Twitter tools
Moderating platforms
Content capturing

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Increase Engagement at Your Event

  1. 1. Elizabeth Glau, CMPBuilding Blocks Social Media @elizabethglau
  2. 2. Strategy ProjectManagement Attendee Research Human Resources Tools @elizabethglau
  3. 3.  Goals and Objectives Expand Reach Engage and Excite Content Marketing Improve Satisfaction Strengths Weaknesses Opportunities Threats @elizabethglau
  4. 4. Social MediaAttendee MobileMatching Apps Audience Response @elizabethglau
  5. 5. Social Influencer Social Media Social Media Program Reporters Ambassadors• Acknowledgement • Media Lounge • Concierge Team• Perks • Comp Registration • Encourage other• Promotion • Press Conferences attendees @elizabethglau
  6. 6. % of Social Media Users Owning Each Device Android 10 Apple iPhone11 35 Blackberry 24 Windows Smartphone 2012 Edison Research @elizabethglau
  7. 7. Social Media Monitors Social MediaLive Tweeters Moderators Social Media Technical Concierge Concierge Team @elizabethglau
  8. 8. Who is the Voice of Your Organization? Customer Service Skills Online Personal Branding Professionalism @elizabethglau
  9. 9.  Photo Booth / Sharing Live Polling Moderating Platforms Content Capturing Dashboard / Twitter Wall Short Videos @elizabethglau
  10. 10.  Social media concierge teams Thursday March 21st 1pm http://ow.ly/iSZhA @elizabethglau
  11. 11. Elizabeth Glau, CMP Chief Foundation Strategist www.SocialMediaForPlanners.comeglau@BasicSocialMediaTraining.com 614-286-4685 @elizabethglau
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