Your SlideShare is downloading. ×
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

ADHD+ Distribution Strategy (Technology Entrepreneurship, Stanford University)

90

Published on

ADHD+ (ADHD Plus) is an Interactive, Informative and Diagnostic Assistant System for Attention Deficit / Hyper activity Disorder through several platforms.

ADHD+ (ADHD Plus) is an Interactive, Informative and Diagnostic Assistant System for Attention Deficit / Hyper activity Disorder through several platforms.

Published in: Health & Medicine, Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
90
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. ADHD+ Interactive, Informative and Diagnostic Assistant System for Attention Deficit / Hyper activity Disorder Ladan Jalali ( Occupational Therapist, M.Sc. Bio-Informatics - Biomedical Engineering ) Esfandiar Khaleghi ( M.Eng. Biomedical Engineering, Student of Bioengineering and Bio-design Innovation ) FOUNDER CO-FOUNDER ADHD+  Distribu,on  Strategy  
  • 2. WHAT ! IS ADHD? Attention Deficit Hyperactivity Disorder (ADHD) is a condition that becomes apparent in some children in the preschool and early school years. It is hard for these children to control their behavior and/or pay attention. It is estimated that between 3 and 5 percent of children have ADHD, or approximately 2 million children in the United States. This means that in a classroom of 25 to 30 children, it is likely that at least one will have ADHD.
  • 3. WHAT ! IS ADHD+? Interactive, Informative Diagnostic Assistant System ADHD+ is an Interactive, Informative and Diagnostic Assistant System for Attention Deficit / Hyper activity Disorder through several platforms. Cross-Platform: Android, iOs, HTML5 Web http://www.ADHD.ir  
  • 4. OUR
 CUSTOMERS THE PSYCHOLOGISTS. We categorized our customers in two different segments. §  The Patients. (Kids with ADHD symptoms, seen by their teachers or parents.) §  The Parents. §  The Teachers at schools. §  The Medical authorities. (Psychologists and ADHD/ADD Clinics) THE PATIENTS THE PARENTS DIRECT INDIRECT
  • 5. ADHD+! CUSTOMERS Our system would be divided in three segments. •  Informative Section: To provide wide ranges of information about ADHD/ADD, Symptoms, Treatments and etc. •  Diagnostic Section: To examine and diagnose whether he/she has the ADHD or ADD through the system by answering some tests which has to be done by themselves and observers (Friends, Parents, Schools). System can find whether the patient has ADHD and even the type of it. •  Referral Section: The patient can find the nearest medical center which offers ADHD/ADD treatments and etc.
  • 6. BUSINESS MODEL

  • 7. DISTRIBUTION STRATEGY
 - Partner Medical Centres - Partner Schools - Research Partners (Universities, Schools, Medical Centres) Not Yet Into Consideration - ADHD+ APP (Internet) Not Yet COMPANY OWNED OR PROVIDED OUTSIDE SALES AGENTS DISTRIBUTORS/WHOLESALERS FRANCHISING RETAILERS/DEALERS VALUE ADDED RESELLERS (VARS)
  • 8. SALES STRATEGY
 Designed, Pending for publication. Designed, Published .apk Design Process. Unlisted. Customers: Parents Download - $0.00 - FREE 1 FREE Test, No ADHD Categorisation ResultNo Income! No Income! 1 Test ∞ Test/1Day ∞ Test/1Month 1 User 1 User 1 User Income! Paid Paid Subscri Phone Android, iOs Tablet (Android, iOs) Laptop, PC DISTRIBUTORS! Internet > App Stores > Customer" Cost: Fair (Average+) Server Bandwidth, Annual Developer Account
  • 9. SALES STRATEGY Customers: Teachers, Clinics FREE Setup No Income! FREE, 10 Complete Test No Income! ∞ Test for 100 Students/Patients (Annual) ∞ Test for 500 Students/Patients (Annual) ∞ Test for 1000 Students/Patients (Annual) ∞ Test for ∞ Students/Patients (Annual) Income! Subscription! PARTNERSHIP! ACCOUNT ! DISTRIBUTORS! Cost: N/A (Time, Power) Schools (Discount Account) > Income Clinics: Referral (Income) Negotiation, Referral MEDIUMDIST.! Cost: High Server Bandwidth, Device Price + Service (High)
  • 10. SALES STRATEGY
 APP USERS So, the main strategy for increasing sales for our ADHD+ App users would be Brand Awareness by the help of Medical Media, such as Medical Magazines as well as online medical forum with Discount Vouchers to be used in the app.
  • 11. SALES STRATEGY
 CONSOLE USERS But for the ADHD+ Console Users, the marketing strategy would be a little bit controversial and harder as it needs a powerful agreement between us and partners which needs legal approvement by medical authorities such as Government, Ministry of Health, Institute of Psychology, Institute of Child Health, Institute of Education and etc. So, for ease this process and speed the agreement procedure, we are planning to gather a significant data by our App & Freemium User to show the system accuracy. At the moment we have data of 1170 users, which we are keep in touch with them to receive info from their Psychologists. The previous samples accuracy was %100 Correct Referral, %91 Accurate ADHD Type. Although, we don’t guarantee the system accuracy and every user should be seen by his/her GP and Psychologists but the system accuracy is so essential for the partnership deal. ADHD+
 KIOSK!
  • 12. ADHD+ Interactive, Informative and Diagnostic Assistant System for Attention Deficit / Hyper activity Disorder VISIT US PROJECT http://www.ADHD.ir * You should not take this as a diagnosis of any sort, or a recommendation for treatment.
  • 13. THANKS ! FOR YOUR! ATTENTION.! www.adhd.ir/test By Esfandiar Khaleghi. http://www.esfandiar.co

×