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#32 Curation Marketing

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In this review of episode 32 of our radio show, we discuss the concept of Curation Marketing. What is it? Why is it important? How do I do it?

In this review of episode 32 of our radio show, we discuss the concept of Curation Marketing. What is it? Why is it important? How do I do it?

Published in: Marketing

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  • 1. # 32 Curation Marketing Presented by:
  • 2. # 32 Curation Marketing Content Curation: What is it? Consider it the art of compiling and presenting content that revolves around a specific subject aka The aggregation of internet information
  • 3. # 32 Curation Marketing Why Curation Marketing? “Content marketing can generate more leads, generate better leads, and keep customers sharing your message,” said Joe Pulizzi, Founder of the Content Marketing Institute, in an interview with Demand Gen Report. “Content curation should be part of every content marketing strategy. There is no need to create all the content ourselves.”
  • 4. # 32 Curation Marketing Why Curation Marketing? -It’s easier! It’s nearly impossible to create all your own original content
  • 5. # 32 Curation Marketing Why Curation Marketing? -It’s easier! -It provides great value to your audience. Both you and your audience will benefit from a buffet of content sources.
  • 6. # 32 Curation Marketing Why Curation Marketing? -It’s easier! -It provides great value to your audience. -It gets you engaged!
  • 7. # 32 Curation Marketing Okay, now that we know what curation is and why it’s important, how do you get started?
  • 8. # 32 Curation Marketing How do you do it? -Monitor the web for your keywords -Be a researcher and reader -“Curate” the best stuff for your audience
  • 9. # 32 Curation Marketing The Dos and Don’ts of Curation Marketing
  • 10. # 32 Curation Marketing Do! Do comment on the content, don’t just copy and paste the whole article Do give attribution to the original author/ source
  • 11. # 32 Curation Marketing Don’t! Don’t set up tools to do it for you, unless it’s a “C” site for link building purposes Don’t be overly promotional
  • 12. # 32 Curation Marketing Still have questions? Don’t worry! The Vault on escapethematrix.net has all the information you need on this subject and countless others. Go to escapethematrix.net now! Click on the Go Premium tab and begin your path toward online marketing dominance today!

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