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Understanding  Generation Y Joel Bombardier
Generations  <ul><li>Lost Generation  (1883–1900)  </li></ul><ul><li>Greatest Generation  (1901–1924)  </li></ul><ul><li>S...
Generation Y <ul><li>Generation Y has a  nearly intimate connection to technology .  </li></ul><ul><li>In their 2007 book,...
Generation Y <ul><ul><li>97% own a computer  </li></ul></ul><ul><ul><li>97% have downloaded music and other media using  p...
Generation Y <ul><ul><li>75% of college students have a  Facebook  profile and most of them check it daily. </li></ul></ul...
Generation Y <ul><ul><li>34% use websites as their primary source of news  </li></ul></ul><ul><ul><li>28% author a  blog  ...
How about Generation Z?
Generation Z <ul><li>Generation Z become the common name for the generation that will follow the Millennials.  </li></ul><...
References <ul><ul><li>Wikipedia </li></ul></ul><ul><ul><ul><li>^  Junco, Reynol; Mastrodicasa, Jeanna (2007-03-29).  Conn...
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Understanding Generation Y

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Helping teachers understand Generation Y

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Transcript of "Understanding Generation Y"

  1. 1. Understanding Generation Y Joel Bombardier
  2. 2. Generations <ul><li>Lost Generation (1883–1900) </li></ul><ul><li>Greatest Generation (1901–1924) </li></ul><ul><li>Silent Generation (1925–1942) </li></ul><ul><li>Baby Boomer (1943–1960) </li></ul><ul><li>Generation X (1961–1981) </li></ul><ul><li>Generation Y (1982–2001) </li></ul><ul><li>Generation Z (2001–) </li></ul><ul><ul><li>Ref: http://en.wikipedia.org/wiki/List_of_Generations </li></ul></ul>
  3. 3. Generation Y <ul><li>Generation Y has a nearly intimate connection to technology . </li></ul><ul><li>In their 2007 book, Connecting to the Net.Generation: What Higher Education Professionals Need to Know About Today's Students , Reynol Junco and Jeanna Mastrodicasa [17] found that in a survey of 7,705 college students in the US: </li></ul>
  4. 4. Generation Y <ul><ul><li>97% own a computer </li></ul></ul><ul><ul><li>97% have downloaded music and other media using peer-to-peer file sharing </li></ul></ul><ul><ul><li>94% own a cell phone </li></ul></ul><ul><ul><li>76% use instant messaging and social networking sites </li></ul></ul>
  5. 5. Generation Y <ul><ul><li>75% of college students have a Facebook profile and most of them check it daily. </li></ul></ul><ul><ul><li>60% own some type of portable music and/or video device such as an iPod </li></ul></ul><ul><ul><li>49% regularly download music and other media using peer-to-peer file sharing </li></ul></ul>
  6. 6. Generation Y <ul><ul><li>34% use websites as their primary source of news </li></ul></ul><ul><ul><li>28% author a blog and 44% read blogs </li></ul></ul><ul><ul><li>15% of IM users are logged on 24 hours a day/7 days a week </li></ul></ul><ul><ul><li>14% use online purchasing </li></ul></ul><ul><ul><li>8% have confessed to having an online gaming addiction at some point in their life </li></ul></ul>
  7. 7. How about Generation Z?
  8. 8. Generation Z <ul><li>Generation Z become the common name for the generation that will follow the Millennials. </li></ul><ul><li>Generation Z are very young but active consumers, and very connected , being born into a world of technology. </li></ul>
  9. 9. References <ul><ul><li>Wikipedia </li></ul></ul><ul><ul><ul><li>^ Junco, Reynol; Mastrodicasa, Jeanna (2007-03-29). Connecting to the Net.Generation : What Higher Education Professionals Need to Know About Today's Students , 1 st </li></ul></ul></ul><ul><ul><ul><li>http://en.wikipedia.org/wiki/Generations_(book) </li></ul></ul></ul>

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