SXSW09

Loading...

Flash Player 9 (or above) is needed to view presentations.
We have detected that you do not have it on your computer. To install it, go here.

0 comments

Post a comment

    Post a comment
    Embed Video
    Edit your comment Cancel

    7 Favorites

    SXSW09 - Presentation Transcript

    1. SXSW 2009 Erwin Blom erwinblom.nl •Lessons •Trends •Opinions Monday, March 23, 2009
    2. Our Business? Customer Service Tony Shieh / Zappos •Happy customers make happy buyers •Happy buyers means word of mouth •Word of mouth is marketing •Service costs are marketing costs •What is best for the customer is best for the company Monday, March 23, 2009
    3. Customer = King Charlene Li / ex Forrester •Turn your structure upside down •Mine data for a better experience •Social networks will be like air •Open networks will be the new norm. So consider how you will open your business. Monday, March 23, 2009
    4. Designing For Derek Powazek The Knowledge Of The Crowd •Diversity / Large diverse groups •Independence / Small simple tasks •Decentralization / Design for selfishness •Aggregation Monday, March 23, 2009
    5. Making Whuffy. It’s All About Trust •Listen •Be part of the community you work for •Create amazing experiences •Embrace the chaos Tara Hunt •Find your higher purpose •The more Whuffy you give the more you get Monday, March 23, 2009
    6. Build Relationships, One At A Time •Internet is about relationships •Relationships take time •Build them, one at a time •Persons are the new microbrands Guy Kawasaki Monday, March 23, 2009
    7. Wat Can Startups Learn From Obama? •Have an opponent! Against status quo. •Think like a movement •Be open & authentic •Measure! •Fail harder! •All politics is local Monday, March 23, 2009
    8. Free is the future •Production is cheap •Distribution is almost free Chris Anderson •Everything must have a free version •Money is in ads, premium, exclusives, etcetera •New businesses understand, the old have to adapt Monday, March 23, 2009
    9. The end of the newspaper? The end of journalism? Steven Johnson •Newspapers fade away •What will happen to journalism? •There is a future ... but ... •Profs and amateurs need to collaborate Monday, March 23, 2009
    10. Mobile is the next revolution •80% iPhone at SXSW •Facebook connect makes mobile social •Mobile is local •iPhone 3.0 ... Monday, March 23, 2009
    11. Kick ass mashups with punkrock api’s •Data wants to be free •Data wants to be combined •Api’s are a new way of distribution •Open up, but in control Monday, March 23, 2009
    12. Entrepeurs In The Belly Of The Beast •Keep it small. 10 week projects. •People are chaotic. That’s good! •Make way, leave room •Understand the company culture •Failing is good. He who doesn’t fail doesn’t try! Monday, March 23, 2009
    13. Essential? Culture! Tony Shieh / Zappos •Our culture is important •Every person has to breath the culture •Brand and culture are the same •Be transparent •‘Create fun and be a little weirdness’ Monday, March 23, 2009
    14. Erwin Blom The Crowds erwinblom@thecrowds.nl thecrowds.nl /erwinblom.nl Monday, March 23, 2009
    SlideShare Zeitgeist 2009

    + erwbloerwblo Nominate

    custom

    1340 views, 7 favs, 12 embeds more stats

    A summary

    More info about this document

    © All Rights Reserved

    Go to text version

    • Total Views 1340
      • 1109 on SlideShare
      • 231 from embeds
    • Comments 0
    • Favorites 7
    • Downloads 38
    Most viewed embeds
    • 192 views on http://www.erwinblom.nl
    • 11 views on http://www.essen2punt0.nl
    • 7 views on http://nakedtokyo.typepad.com
    • 5 views on http://www.zxzw.nl
    • 5 views on https://favelafabric.grouphub.com

    more

    All embeds
    • 192 views on http://www.erwinblom.nl
    • 11 views on http://www.essen2punt0.nl
    • 7 views on http://nakedtokyo.typepad.com
    • 5 views on http://www.zxzw.nl
    • 5 views on https://favelafabric.grouphub.com
    • 3 views on http://erwinblom.squarespace.com
    • 2 views on http://feeds.feedburner.com
    • 2 views on http://static.slideshare.net
    • 1 views on file://
    • 1 views on http://www.newsgator.com
    • 1 views on https://erwinblom.squarespace.com
    • 1 views on http://www.socialmediahub.nl

    less

    Flagged as inappropriate Flag as inappropriate
    Flag as inappropriate

    Select your reason for flagging this presentation as inappropriate. If needed, use the feedback form to let us know more details.

    Cancel
    File a copyright complaint
    Having problems? Go to our helpdesk?

    Categories