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Music & media: FANS FIRST!
 

Music & media: FANS FIRST!

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    Music & media: FANS FIRST! Music & media: FANS FIRST! Presentation Transcript

    • Fans first Thursday, October 21, 2010
    • erwin blom www.erwinblom.nl @erwblo Thursday, October 21, 2010
    • Why social media? Thursday, October 21, 2010
    • 5 reasons Thursday, October 21, 2010
    • But first Thursday, October 21, 2010
    • What? Social media? Thursday, October 21, 2010
    • Feeding the passion Thursday, October 21, 2010
    • Bringing people together Thursday, October 21, 2010
    • Sharing passion, problem, goal Thursday, October 21, 2010
    • Where? How? Thursday, October 21, 2010
    • Wordpress Twitter Facebook Site Forum MySpace Soundcloud Mailchimp Partyflock Bandcamp Thursday, October 21, 2010
    • Fans first Thursday, October 21, 2010
    • They can be your R&D department Thursday, October 21, 2010
    • Labels, clubs, agencies: they can be your eyes and ears when looking for new talent Artists: early on, they can give you clues for (dancefloor) ‘hits’. What works, what doesn’t? Thursday, October 21, 2010
    • 3FM: Social media monitoring for up and coming talent Thursday, October 21, 2010
    • They can be your p.r. company Thursday, October 21, 2010
    • Every tweet, every comment, every Facebook-entry is a peer to peer review Thursday, October 21, 2010
    • What friends say has value Thursday, October 21, 2010
    • They can be your media Thursday, October 21, 2010
    • Every Flickr-photo, every YouTube-movie, every SoundCloud-mix is a way of distributing your story Thursday, October 21, 2010
    • Flickr packed with Sensation Black Thursday, October 21, 2010
    • More than 5000 Sensation Black video’s on YouTube Thursday, October 21, 2010
    • With MobyNow Ilse de Lange aggregates the social web and gets 5000 pieces of content a month and sees a 700% increase of traffic Thursday, October 21, 2010
    • They can be your salesforce Thursday, October 21, 2010
    • Make them part of your distribution channel. Let them help you sell! Thursday, October 21, 2010
    • Your fans can be your best salespeople. Thursday, October 21, 2010
    • They can be your customers Thursday, October 21, 2010
    • When you are close, they will be there when you need them. Music, gigs, merchandise. Thursday, October 21, 2010
    • When you have more than 50.000 followers Thursday, October 21, 2010
    • They can help you get to number one! Thursday, October 21, 2010
    • But only if you Thursday, October 21, 2010
    • Get to know them Thursday, October 21, 2010
    • Interact Thursday, October 21, 2010
    • Make them special Thursday, October 21, 2010
    • Give them content to share Thursday, October 21, 2010
    • Use the content they share Thursday, October 21, 2010
    • Do a little for them and they’ll do a lot for you Thursday, October 21, 2010
    • Fans first Thursday, October 21, 2010
    • erwin blom www.erwinblom.nl @erwblo Thursday, October 21, 2010