Your SlideShare is downloading. ×
Curious hat deck_dec2012
Upcoming SlideShare
Loading in...5

Thanks for flagging this SlideShare!

Oops! An error has occurred.

Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Curious hat deck_dec2012


Published on

  • Be the first to comment

  • Be the first to like this

No Downloads
Total Views
On Slideshare
From Embeds
Number of Embeds
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

No notes for slide


  • 1. Digital Exploration Toys for Young Minds
  • 2. MISSION Design the exploration playground for curious mindsEngage children to the real world using mobile appsStimulate their creativity and curiosityFoster new interactions between children and adults
  • 3. TEAM55+ years experience in Computer Graphics and DesignWorked on Award Winning moviesShrek (Oscar™), Kung Fu Panda, Madagascar, How To Train Your DragonInternational network of 20 artists, developers and contributorsHappy parents of wonderful kidsLUCA PRASSO ERWAN MAIGRET NADIA ANDREINI CEO Co Founder CTO Co Founder Creative Director Character TD Supervisor at DreamWorks Founder at The Bakery Founder at diLuNa Studio R&D Lead at DreamWorks
  • 4. PRODUCTSReleased 4 apps on Apple Store in the last 7 monthsMultiple applications high quality edutainment (2-9 years old)Innovative use of mobile features (camera, GPS, accelerometer, audio, touch, network, Augumented Reality)
  • 5. MEDIA“Curious Hat [...] is out there showing how good design canactually facilitate children using mobile devices to engage withthe world and others around them.” Wired Geek Dad (September 2012)‎"Eye Paint Animals is one of the most innovative and invigorating apps we’ve seen to date. They strive to design tools for children that encourage discovery play and foster creativity, they succeed spectacularly." Teachers With Apps (November 2012)“Curious Hat has taken puzzle technology to the next level.” KinderTown (November 2012)“It’s a great idea [...] getting kids to look at the real world aspart of their digital play.” AppsPlayground (November 2012)
  • 6. MARKETNew growing market: future is in self educationInteractive books and Educational titlesare the second biggest segment in the App StoreBig demand for high quality titles
  • 7. INVESTORS & ADVISORSINVESTORS 500 Startups - Seed fund and Startup Accelerator Program (California) Business AngelsADVISORS Fabrizio Capobianco - President at Funanbol (California) Jonathan Lindo - VP at CA Technologies (California)
  • 8. GROWTH STRATEGIESCurious Minds Core application playground for parent-child interaction and sharingCurious Apps Expanding portfolio of applications focusing on innovation, quality and designCross Promotion Through data sharing between Curious Hat’s applicationsBranding and IP Creation Through characters used as teacher buddy for children
  • 9. DISTRIBUTION & REVENUE MODELApp Sales on Apple and Android Stores ($0.99 to $4.99)1 Blockbuster app/year pushing othersCurious Minds: Subscription + InApp Purchase model forparental app with targeted marketing
  • 10. MILESTONESQ2 2012 Color VacuumQ3 2012 PHLIPQ4 2012 Eye Paint Halloween Eye Paint AnimalsQ1 2013 Eye Paint MyDiary Eye Paint Alphabet Monsters InfiniScroll EPHOLVE Curious Minds
  • 11. INVESTMENT OPPORTUNITIES RAISED $170K SEED $250K (January 2013)GROWTH $2Mil (December 2013)Establish Core Developer and Design TeamImplement Marketing Strategy: establish a brand trusted byparents while showcasing the quality and innovation of ourproductsEngage a network of International collaborators in designingand bringing to market several titles per year
  • 12. EXIT STRATEGYACQUISITIONBig Media Studios (Disney, DreamWorks)Publisher/Developer StudioToy MakersIPO
  • 13. Curious Hat is a US Corporation since January 3rd, 2012