Your SlideShare is downloading. ×
0
Blogs give websites 434% more indexed pages and
97% more indexed links. (Content+)
Interesting content is a top 3 reason people follow
brands on social media. (Content+)
Social media sites and blogs account
for 23% of all time spent online.
(Content Marketing Institute)
Articles with images get 94% more views. !
(Content+ 2013)
Companies with active blogs receive 97% more leads
(Content+ 2013)
78% of CMOs think custom content
is the future of marketing. !
(Hanley-Wood Business Media)
Blog frequency impacts customer acquisition.
92% of companies who blogged multiple times a
day acquired a customer through...
75% of users never scroll past the first page of
search results. (Hubspot)
In 2014, 58% of businesses plan to increase their
content marketing budget! !
(Content Marketing Institute)
66% of the most effective content marketers have a
“documented content strategy” and 86% have a
dedicated person or team m...
Organic search leads have a 14.6% close rate, while
outbound marketing leads have a 1.7% close rate.
(Hubspot)
Content creation is ranked as the single most
effective SEO technique. (Marketing Sherpa 2013)
Marketers, on average, spend over a quarter of
their marketing budget on content marketing.!
(B2B Marketing Insider)
Get more just like it. Subscribe to the Ervin & Smith blog to
stay up with the latest in content marketing strategy, socia...
Upcoming SlideShare
Loading in...5
×

Content Marketing Stats

472

Published on

Content marketing stats you have to know!

Published in: Marketing, Business, Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
472
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
7
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Transcript of "Content Marketing Stats"

  1. 1. Blogs give websites 434% more indexed pages and 97% more indexed links. (Content+)
  2. 2. Interesting content is a top 3 reason people follow brands on social media. (Content+)
  3. 3. Social media sites and blogs account for 23% of all time spent online. (Content Marketing Institute)
  4. 4. Articles with images get 94% more views. ! (Content+ 2013)
  5. 5. Companies with active blogs receive 97% more leads (Content+ 2013)
  6. 6. 78% of CMOs think custom content is the future of marketing. ! (Hanley-Wood Business Media)
  7. 7. Blog frequency impacts customer acquisition. 92% of companies who blogged multiple times a day acquired a customer through their blog. (HubSpot)
  8. 8. 75% of users never scroll past the first page of search results. (Hubspot)
  9. 9. In 2014, 58% of businesses plan to increase their content marketing budget! ! (Content Marketing Institute)
  10. 10. 66% of the most effective content marketers have a “documented content strategy” and 86% have a dedicated person or team managing that strategy. (webdamsolutions.com)
  11. 11. Organic search leads have a 14.6% close rate, while outbound marketing leads have a 1.7% close rate. (Hubspot)
  12. 12. Content creation is ranked as the single most effective SEO technique. (Marketing Sherpa 2013)
  13. 13. Marketers, on average, spend over a quarter of their marketing budget on content marketing.! (B2B Marketing Insider)
  14. 14. Get more just like it. Subscribe to the Ervin & Smith blog to stay up with the latest in content marketing strategy, social media, SEO, web design and development and much more from our digital marketing experts. Like this blog?
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×