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Optimizing Library Websites for Better Visibility

by Librarian at Binghamton University Libraries on May 17, 2010

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Binghamton University Librarians have attempted to employ search engine optimization strategies to make their website more visible on search engine result pages. Search engine optimization is the ...

Binghamton University Librarians have attempted to employ search engine optimization strategies to make their website more visible on search engine result pages. Search engine optimization is the practice of improving ranking on search engine result pages and also increasing targeted traffic to a website. The presenter will discuss the effectiveness (or lack thereof) of developing a “do it yourself” optimization strategy for library websites.

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Optimizing Library Websites for Better Visibility Optimizing Library Websites for Better Visibility Presentation Transcript