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Creative Thinking

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Workshop by Erno Mijland

Workshop by Erno Mijland

Published in Business , Technology
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Transcript

  • 1. Erno Mijland Writes, trains, coaches, advises Alles kan altijd beter (Anything can be done better… Always) www.ernomijland.com
  • 2. Creative thinking and inventing
    • “ If you do what
    • you have always done,
    • you will get what you always get.”
  • 3. NEW!
    • Movie Advisor +
    • Magnetron Freeze
    • Post-Eye
  • 4.  
  • 5. The creative process
  • 6. What was the last time you were creative?
  • 7. Creativity and enterpreneurship
    • Products, services, business models
    • Doing business creatively
    • New, better, smart combinations
  • 8.
    • Supply or demand
    • The chicken or the egg?
    • The pig and the chicken start a student company
  • 9. be alert, gather knowledge engage provoke select thumbs up!
  • 10. - Traces and tracks - Routines - Paradigms: You can change the rules! Do not go where the path may lead. Go instead where there is no path and leave a trail. (Ralph Waldo Emerson)
  • 11. NEW!
    • Make Down
    • Floss Candy
    • Party Startup Team
  • 12. Draw a rat…
  • 13. Escape from the track!
  • 14. the little finger - antenna: be open, you are a sponge - get clever, informed - cherish whatever irritates you - don’t ignore coincidence - make a breakthrough in your routines - incubation time
  • 15.  
  • 16. Opportunities for the future?
    • Ageing population
    • Global warming
    • Multicultural society
    • More and more singles / small households
    • Mobile phones, gps, pda... (but: too much gadgets in one leads to…)
  • 17. the ring finger - engagement - mindmapping - brainstorming - research - thinking assignment
  • 18. From nuclair plant to entertainment park
  • 19. de middle finger - provoke! - change the perspective - use metaphors - surprise stimulus - force yourself - ignore the rules - different glasses
  • 20. Put a silencer on that censor
    • Make two drawings simultaneously using both hands.
    • Put some pressure on your mind.
    • Open a magazine, pick an ad or a picture and use it as a starting point for an idea.
    • The idea generator !
  • 21. NEW!
    • Adbag
    • Ambufuel
    • Mucusnack
  • 22.  
  • 23. the forefinger - select - explore, check - not too fast
  • 24.  
  • 25. the thumb - thumbs up! - let’s work - cyclic process
  • 26. be alert, gather knowledge engage provoke select thumbs up!
  • 27. What to do? The little finger: what irritates you/others? in what fields do you seek improvement? Ring finger: choose an item, mindmap/brainstorm, explore Middle finger: generate as many ideas as possible, without being critical. Forefinger: choose the best idea. Make it better, work on it Thumb: put it on the market and enjoy your success!
  • 28. It’s difficult to find a good place for a meeting I am going to do something about it Generate ideas: meetings at farms, picknick table in the park with wireless The park idea: make it better (coffee service, cushions rental for the seats) Do it… and thumbs up!
  • 29. Nothing is new…
  • 30. NEW!
    • Showeroke
    • Steer Wheel Drum Pads
    • Boss Belt
  • 31. The assignment (after the break) 11:00 – 11.10 The little finger: what irritates you? In what fields do you want to seek improvement? 11:10 – 11.25 Ring finger: choose an item, mindmap/brainstorm, explore 11:25 – 11.40 Middle finger: generate as many ideas as possible, without being critical. 11:40 – 11.50 Forefinger: choose the best idea. Make it better, work on it 11:50 – 12.00 Sell the product in one minute. Best idea wins!
  • 32. Want to know more?
    • www.ernomijland.com
    • (Sorry, Dutch only…)