Mike Campbell, Building Websites at A-GoGo MediaGreat article and I couldn't agree more, I was speaking with a friend who is from a print design background about some of these same concepts a couple of weeks ago. Always trying to grab ideas from those who have been in this field or similar field as I am new to the web design game :)7 months ago
( LATITUDEPARK ) at ( LATITUDEPARK )I think that video means a lot. I worked as a creative director for one of the top 15 online retailers in the world but between the brodcast, print and dot com department we definitely all took our main branding direction from the print department. Not because they were better designers, its just the limitations in web design that sometimes make the dot commers think inside the box. http://www.latitudepark.com2 years ago
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katahBrilliant! Thank you! So many excellent points, clearly made.2 years ago
ArbelaezGroUP at ArbelaezGroUPHi Erlend Debast I am participating in a contest and its presentation I liked very much,because in my company we work with web design, so I invited, to visit my slide and if it likes, please addme to your favorites, thank you very much
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What web designers could learn from print designersPresentation Transcript
What web designers could learn
from print designers
Photo by http://flickr.com/photos/jepoirrier
WHO AM I
Erlend Debast
blog.artueel.be
erlend@artueel.be
Designer, “slicer” @ Boulevart.be
3 facts about print
‣ It’s something physical,
you can touch it
‣ It’s more mature
‣ “More” freedom as a designer
When looking for inspiration,
print should be inspiring you
Print ≠ Internet - we all know that
We should “borrow” certain design principles
It’s time to forget about the web 2.0 look
Photo by http://flickr.com/photos/tomstardust
What web designers could learn
from print designers
Typography
Photo by ilovetypography.com
‣ Drop the tiny font-size
‣ Drop the tiny font-size
‣ Use different font-faces
‣ Drop the tiny font-size
‣ Use different font-faces
‣ People love color
‣ Drop the tiny font-size
‣ Use different font-faces
‣ People love color
‣ What should be
emphasized?
alistapart.com
happycog.com
What web designers could learn
from print designers
Whitespace
Photo by http://flickr.com/photos/anjin
‣ Use whitespace to
create structure
‣ Use whitespace to
create structure
‣ Let your content breath
‣ Use whitespace to
create structure
‣ Let your content breath
‣ Give the visitor some rest
‣ Use whitespace to
create structure
‣ Let your content breath
‣ Give the visitor some rest
‣ Whitespace is sexy
viget.com
shauninman.com
What web designers could learn
from print designers
Work the canvas
Think big
Photo by http://flickr.com/photos/ccsharry
‣ Don’t get stuck in that
tiny browser canvas
‣ Don’t get stuck in that
tiny browser canvas
‣ Your design should be
part of something bigger
‣ Don’t get stuck in that
tiny browser canvas
‣ Your design should be
part of something bigger
‣ Don’t create a limiting
environment
‣ Don’t get stuck in that
tiny browser canvas
‣ Your design should be
part of something bigger
‣ Don’t create a limiting
environment
‣ Don’t stair through a
window, just look at the
sky directly!
pojeta.cz
click-conference.com
What web designers could learn
from print designers
Composition
Photo by *Unknown*
‣ Divide your texts
into columns
‣ Experiment with columns,
text in multiple columns?
‣ Your copy should be
part of the lay-out
‣ Experiment with columns,
text in multiple columns?
‣ Your copy should be
part of the lay-out
‣ Stop designing boring
websites
‣ Experiment with columns,
text in multiple columns?
‣ Your copy should be
part of the lay-out
‣ Stop designing boring
websites
‣ Create contrast using
composition
informationarchitects.jp
typeneu.com
What web designers could learn
from print designers
Visual Language
Photo by flickr.com/photos/41894180030@N01
‣ Your design should
communicate something
‣ Your design should
communicate something
‣ Design & content need
to become “one”
‣ Your design should
communicate something
‣ Design & content need
to become “one”
‣ There’s no such thing as;
“One template to rule
them all”
‣ Your design should
communicate something
‣ Design & content need
to become “one”
‣ There’s no such thing as;
“One template to rule
them all”
‣ Design your content, not
only the surrounding
elements
‣ Your design should
communicate something
‣ Design & content need
to become “one”
‣ There’s no such thing as;
“One template to rule
them all”
‣ Design your content, not
only the surrounding
elements
‣ Your header & footer
shouldn’t be the only
Climax
jasonsantamaria.com
duoh.com
Your design & content
Should tell a story
Photo by http://flickr.com/photos/14908325@N07
How do we create those designs?
Xhtml & css, my friend
“My complaint, right now, is that the majority of
storytelling that happens on the Web is based in
the interactively rich environment made possible
by Flash”
...not enough Web standards-minded
designers are thinking narratively in the
way that our Flash-fluent colleagues are...
Khoi Vinh
We need to stop hiding
behind technologies...
End of story...
Erlend Debast
blog.artueel.be
erlend@artueel.be
Designer, “slicer” @ Boulevart.be
Check out this SlideShare
http://slidesha.re/5Td1I5
Please Addme to your favorite ’♥’ bye bye 3 years ago
marvalous
amazing
simple and
the best 3 years ago