Copycat
design
and the smelly ness
Tuesday 30 November 2010
What’s design?
Tuesday 30 November 2010
“Design is how things work”
Tuesday 30 November 2010
design = form+function
Tuesday 30 November 2010
Tuesday 30 November 2010
Good Designers Copy,
Great Designers Steal
Tuesday 30 November 2010
Tuesday 30 November 2010
music portable designed easy itunes
Tuesday 30 November 2010
music portable designed easy itunes
Tuesday 30 November 2010
music + portable + designed + easy + itunes
Tuesday 30 November 2010
Tuesday 30 November 2010
phone touch designed easy appstore
Tuesday 30 November 2010
phone touch designed easy appstore
Tuesday 30 November 2010
phone + touch + designed + easy + appstore
Tuesday 30 November 2010
Tuesday 30 November 2010
Copy cat blindness1
Tuesday 30 November 2010
Tuesday 30 November 2010
Keep your users in mind
Tuesday 30 November 2010
‣ Male / female
‣ Age
‣ Computer knowledge
‣ Internet knowledge
‣ ...
Tuesday 30 November 2010
Tuesday 30 November 2010
Target Audience2
Tuesday 30 November 2010
Tuesday 30 November 2010
Coolness vs Usefulness
Tuesday 30 November 2010
Tuesday 30 November 2010
Tuesday 30 November 2010
What’s the added value?3
Tuesday 30 November 2010
Tuesday 30 November 2010
Containership
Tuesday 30 November 2010
Tuesday 30 November 2010
Containership is a visual grouping
technique that shows spatial relationship
of similar items or actions.
Tuesday 30 Novem...
Adapt & integrate4
Tuesday 30 November 2010
Tuesday 30 November 2010
design = form+function
Tuesday 30 November 2010
design = form+function
Tuesday 30 November 2010
function = behavior
Tuesday 30 November 2010
Seeing the form: getting the idea
Evolve the form: develop the idea
Tuesday 30 November 2010
Tuesday 30 November 2010
Tuesday 30 November 2010
Tuesday 30 November 2010
Copy behavior5
Tuesday 30 November 2010
Tuesday 30 November 2010
Tuesday 30 November 2010
Tuesday 30 November 2010
Tuesday 30 November 2010
Design is progress
Tuesday 30 November 2010
this doesn't work!
Tuesday 30 November 2010
“We do not learn; and what we
call learning is only a process
of recollection.”
Tuesday 30 November 2010
Copy cat blindness1
Target Audience2
What’s the added value?3
Adapt & integrate4
Copy behavior5
Tuesday 30 November 2010
Proximity,
Start your copiers!
Tuesday 30 November 2010
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Copy cat design, and the smell of it

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A small set things you have to keep in mind when copying

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Copy cat design, and the smell of it

  1. 1. Copycat design and the smelly ness Tuesday 30 November 2010
  2. 2. What’s design? Tuesday 30 November 2010
  3. 3. “Design is how things work” Tuesday 30 November 2010
  4. 4. design = form+function Tuesday 30 November 2010
  5. 5. Tuesday 30 November 2010
  6. 6. Good Designers Copy, Great Designers Steal Tuesday 30 November 2010
  7. 7. Tuesday 30 November 2010
  8. 8. music portable designed easy itunes Tuesday 30 November 2010
  9. 9. music portable designed easy itunes Tuesday 30 November 2010
  10. 10. music + portable + designed + easy + itunes Tuesday 30 November 2010
  11. 11. Tuesday 30 November 2010
  12. 12. phone touch designed easy appstore Tuesday 30 November 2010
  13. 13. phone touch designed easy appstore Tuesday 30 November 2010
  14. 14. phone + touch + designed + easy + appstore Tuesday 30 November 2010
  15. 15. Tuesday 30 November 2010
  16. 16. Copy cat blindness1 Tuesday 30 November 2010
  17. 17. Tuesday 30 November 2010
  18. 18. Keep your users in mind Tuesday 30 November 2010
  19. 19. ‣ Male / female ‣ Age ‣ Computer knowledge ‣ Internet knowledge ‣ ... Tuesday 30 November 2010
  20. 20. Tuesday 30 November 2010
  21. 21. Target Audience2 Tuesday 30 November 2010
  22. 22. Tuesday 30 November 2010
  23. 23. Coolness vs Usefulness Tuesday 30 November 2010
  24. 24. Tuesday 30 November 2010
  25. 25. Tuesday 30 November 2010
  26. 26. What’s the added value?3 Tuesday 30 November 2010
  27. 27. Tuesday 30 November 2010
  28. 28. Containership Tuesday 30 November 2010
  29. 29. Tuesday 30 November 2010
  30. 30. Containership is a visual grouping technique that shows spatial relationship of similar items or actions. Tuesday 30 November 2010
  31. 31. Adapt & integrate4 Tuesday 30 November 2010
  32. 32. Tuesday 30 November 2010
  33. 33. design = form+function Tuesday 30 November 2010
  34. 34. design = form+function Tuesday 30 November 2010
  35. 35. function = behavior Tuesday 30 November 2010
  36. 36. Seeing the form: getting the idea Evolve the form: develop the idea Tuesday 30 November 2010
  37. 37. Tuesday 30 November 2010
  38. 38. Tuesday 30 November 2010
  39. 39. Tuesday 30 November 2010
  40. 40. Copy behavior5 Tuesday 30 November 2010
  41. 41. Tuesday 30 November 2010
  42. 42. Tuesday 30 November 2010
  43. 43. Tuesday 30 November 2010
  44. 44. Tuesday 30 November 2010
  45. 45. Design is progress Tuesday 30 November 2010
  46. 46. this doesn't work! Tuesday 30 November 2010
  47. 47. “We do not learn; and what we call learning is only a process of recollection.” Tuesday 30 November 2010
  48. 48. Copy cat blindness1 Target Audience2 What’s the added value?3 Adapt & integrate4 Copy behavior5 Tuesday 30 November 2010
  49. 49. Proximity, Start your copiers! Tuesday 30 November 2010
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