Bb co event firefly slides 2013 09-05

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Denver Nonprofit Internet Summit
Show Don't Tell: Examples of Your Peers Who Are Succeeding Online presented by Jen Frazier & Kat Saks, Firefly

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Bb co event firefly slides 2013 09-05

  1. 1. Show and Tell Nonprofits Succeeding Online By Jen Frazier & Kat Saks September 12, 2013
  2. 2. Who We Are & What We Do Small, creative services agency focused on client success Work exclusively with nonprofits of all sizes & verticals Have experience working on a variety of systems Infuse best practices in everything we do Help clients achieve their online goals! About Firefly
  3. 3. Leveraging Social Media Client Success Stories Islamic Relief USA • Integrated social media with online appeals • Developed a fully styled Facebook donation form and email sign up form using the Luminate Online API • Implemented social sharing on IRUSA TeamRaiser • Visitors can share their TeamRaiser interactions on their favorite social media platforms
  4. 4. Revved up Event Site Client Success Stories Pediatric Brain Tumor Foundation • 30th anniversary of Ride for Kids event • Moved event site onto TeamRaiser • Created a brand new event design • Implemented a robust TeamRaiser set up • Designed and built a custom incentives ordering process • Displayed conditionalized images and content based on event date and total amount raised
  5. 5. Integrated Donation Form Client Success Stories United Nations Foundation • Increased online donations with a custom form • Developed an innovative solution using the Luminate Online API • Showcased motivational giving icons • Client won PR News Wire’s Digital Award for Best New Site
  6. 6. Promoting Participation Client Success Stories Epilepsy Foundation of America • Encouraged increased fundraising and engagement for TeamRaiser participants • Designed and built a new event site • Built for ease of replication • Streamlined the registration process • Designed and built custom, conditionalized badges • Badges appeared when participant met fundraising and recruitment milestones
  7. 7. eCommerce Overhaul Client Success Stories KCRW • Increased shoppers and online store revenue • Designed and built a new store from the ground up • New products, event tickets and classes all brought into the new online store model
  8. 8. Responsive Peer-to-Peer Client Success Stories National Marrow Donor Program’s Be the Match Foundation • Engaged college students and encouraged them to join the donor registry • Built a new, responsive event site • Developed to allow the client to easily create new events as the program expanded • Integrated mGive text message sign up to the site • Allowed participants to receive coaching texts
  9. 9. Thank You! jen@fireflypartners.com kat@fireflypartners.com

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