BSETC Info-SessionEvent #1: August 31, 2009With Erin BlaskieDial: 712-432-3900Passcode: 7771400#

Delivered via webinar / teleseminar- recorded – audio & video.Videos will be split and posted onto YouTube and also e-mailed to registrants.Approx. 1 hour in length.Questions can go into the questions box on the webinar software.Hash tag #bsetclive.Format of the Info-Sessions

www.bsetc.caLaunched in 2004www.erinblaskie.comHub spot / portalwww.lifestreamincolor.comLifestream/ blogAbout Your Presenter

Founded in 2004Focuses on helping entrepreneurs build profitable, successful and efficient businessesA team of fifteen from the US, Canada and the UKFocusing on internet marketing, website and blog design, virtual assistance and graphic designHave serviced over 300 entrepreneurs in 5 yearsBSETC Overview

We work 100% virtually.We use Basecamp, e-mail and telephone to communicate to our clients.We use a team based model but we also have a project manager who reviews Basecamp regularly to ensure things do not get missed.Most clients work with one team member who helps keep their projects moving and organized and other team members come in to help.How Do You Work?

I work with my clients in a higher level, big picture, strategy sort of way.I help our clients break down projects into easily digested chunks and understand what needs to go into each project.I provide internet marketing strategy and tips on the tools and resources they’ll need to implement and use.What is Your Role?

Internet MarketingWeb DesignBlog DesignGraphic DesignSocial NetworkingInfo-Product DevelopmentScheduling/Customer SupportOnline VideoCopywriting/ProofreadingWhat Sort of Projects Do You Do?

Internet Marketing involves all things related to growing and building an online business.Graphic Design covers graphical elements for use on and offline.What’s the Difference?

Web/Blog Design covers all things related to the design, creation and maintenance of a web presence.Virtual Assistance is all of the admin-based tasks like scheduling, customer support and basic document processing.What’s the Difference?

Start with one, tiny project.Meet with virtual assistant to discuss:Breakdown of the specific taskInformation the VA needs to complete taskStrategies or advice around the projectThe end result of the project  Important!How Do I Know What to Delegate?

The BIG Question!Our rates for web/blog design, graphic design and internet marketing are:$240 for 5 hours$460 for 10 hours$880 for 20 hoursOur rates for virtual assistance are:$145 for 5 hours$280 for 10 hours$540 for 20 hoursHow Much Do You Charge?

The hourly packages roll over month to month. They act much like a pre-paid phone card.Hours stay on file for six months.All time is tracked using a punch clock system and reports are given whenever requested of time and detail.Are These Retainers?

Yes – Proposals are drawn up for the project-based work that we do.Most common project-based work:Website developmentBlog developmentSales page creationInfo-product creationQuoting allows us to be more specific.Are There Project-Based Rates?

Sales Page / Opt-in Page / Thank You PageOn average, this process takes 3-4 hours. It could take up to 5 if custom graphics and proofreading is also required.Submitting an ArticleWe generally submit one article to 40-50 places in one hour.Creating an E-bookDepending on size, this can take 2-3 hours or longer. Generally, smaller ebooks are done in 1-3 hours including custom graphics.How Much Time Does...

Setting Up a Social Networking ProfileMost profiles are setup in 30-60 minutes.Installing, Designing and Customizing a Blog SiteThis process can take anywhere from 10-15 hours or longer depending on custom graphics and inclusion of shopping carts, etc.Shopping Cart SetupInitial setup (not including hundreds of products) generally takes 1-1.5 hours.How Much Time Does...

Determine needs and the best project to start with – one project to avoid overwhelm on both sides.Setup a project inside of Basecamp.Deirdre (PM) posts welcome messages.Task and phone call notes are posted in BC. Form related to task is also posted to client.First project is completed and the next one is then laid out / decided.What is The New Client Process?

All project processes start immediately.Most new projects are completed within 24-48 hours depending on size of the project.Information is gathered from the clients to make the future easier.Processes are documented for all team members and tasks.How Soon After YES?

A walk-thru of BasecampPosting to-dosPosting milestonesA Look at a Process: New Client

Information on BSETC (same as first ½ of call)A Look at a Process: Newsletter Template Creation and System for SendingTemplate creationCalendar for regular submissionsContent creationNext Week’s Info-Session

First time clients can save 10% off of their first invoice! Just use FIRSTTIMERat checkout.Specially for You!

Post questions via the webinar software.Come live to the call*7 on your telephone to unmute*6 on your telephone to mutePost questions after the callUse hashtag #bsetclive on Twitter to tag questionsEmail erin.blaskie@gmail.comQuestions?