Your SlideShare is downloading. ×
The monetization hexagon
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

The monetization hexagon

580
views

Published on

My slides from UXcamp Copenhagen, 26 April 2014

My slides from UXcamp Copenhagen, 26 April 2014

Published in: Business, Technology

0 Comments
8 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
580
On Slideshare
0
From Embeds
0
Number of Embeds
2
Actions
Shares
0
Downloads
8
Comments
0
Likes
8
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide
  • Out of my 18 parameters, the more an app or service demonstrates, the greater the chances of its monetary success.
  • Transcript

    • 1. The monetization hexagon Eric Reiss @elreiss UXcamp CPH 26 April 2014 Copenhagen, Denmark A work in progress
    • 2. A hexagon
    • 3. Foundation Com m unication Monetization
    • 4. Foundation Com m unication Monetization Concept Platform Environment Recurring rev. Conditions Quickwins
    • 5. Foundation Com m unication Monetization Concept Platform Environment Recurring rev. Conditions Quickwins • Useful • Affordable • Easy to adopt • Business critical • Addictive • Intrinsic value
    • 6. Foundation Com m unication Monetization Concept Platform Environment Recurring rev. Conditions Quickwins • Showcase • Conduit • Social system • Well-defined market • Multi-channel capability • Cross-channel conversions
    • 7. Foundation Com m unication Monetization Concept Platform Environment Recurring rev. Conditions Quickwins • Incentives • Rewards • Cross-sales • Subscriptions • Upgrades • Scalability
    • 8. 6 7 13
    • 9. Successful apps (and probably other service offerings) seem to demonstrate scores above 9-10. There is no such thing as a ”perfect score” of 18. Play with this yourself and see if it works for you, too.
    • 10. Tak!
    • 11. You can (usually) find Eric at: The FatDUX Group ApS Strandøre 15 DK-2100 Copenhagen Denmark Office: (+45) 39 29 67 77 Mobil: (+45) 20 12 88 44 Twitter: @elreiss er@fatdux.com www.fatdux.com