Reiss WIAD Los Angeles 2013

Exploring and expanding the ontologies of information architecture Observations Stories Lessons Eric Reiss @elreiss World IA Day 9 February 2013 Los Angeles, USA

Some thoughts from today It’s all Greek to me… A firm notion Big data, bigger insights Putting the “A” into “IA” Design or mass-production? Process or pedantry? The Charles H. Duell myth

Elephant in the room today

Snow Semmelweis Taylor

1854 Broad St. cholera outbreak

The Hemline Index

(psst…Eric…remember to talk about deconstruction and small data)

firmitas, utilitas, venustas

Marco Vitruvius Pollio

Source: Standard screen patterns by Theresa Neil

Photos by Isabella J. Fortino

Eric’s life-lesson #1Don’t worship the form.Embrace the content and context.

ag·ile adj1 : able to move quickly and easily2 : mentally quick and resourceful

The three Scrum questions1. What did you do yesterday?2. What will you do today3. What is blocking your progress?

The three Scrum questions1. What did you do yesterday? I sailed west.2. What will you do today? Sail back to where I was yesterday.3. What is blocking your progress? These fucking Scrum meetings!

My Favourite Process DWYNTDTGTSDDo What You Need To Do To Get The Shit Done

Eric’s life-lesson #2Don’t become a slave to process.Break the rules.Accept the unexpected.

“There is nothing left to invent…” Charles H. Duell U.S. Patent Commissioner, 1899 (an urban myth)

Could there also be too muchcomplacency in our industry today?

Can we put our work into historical perspective?

1895 00 05 10 15 20 25 30 1935

First commercial automobile Wall St. crash First series-produced automobiles First assembly line1895 00 05 10 15 20 25 30 1935

First commercial automobile Wall St. crash First series-produced automobiles First assembly line1895 00 05 10 15 20 25 30 19351993 94 95 96 97 98 99 00 2001

First commercial automobile Wall St. crash First series-produced automobiles First assembly line1895 00 05 10 15 20 25 30 19351993 94 95 96 97 98 99 00 2001 First commercial CMS First commercial Dot-bomb websites First commercial web browser

So, we’re somewhere in the 1980s...

“Cease not to learn until thou cease to live. Think that day lost wherein thou draw’st no letter to make thyself more learn’d, wiser, and better.” Guy Du Faur de Pibrac

My big message:Don’t be complacent. And you CAN change the world, so get on with it!

You can (usually) find Eric at:The FatDUX Group ApSStrandøre 15DK-2100 CopenhagenDenmarkOffice: (+45) 39 29 67 77Mobile: (+45) 20 12 88 44Twitter: @elreisser@fatdux.comwww.fatdux.com

Reiss WIAD Los Angeles 2013

by Eric Reiss on Feb 23, 2013

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