WordPress Case Study: John Ritter Research Program

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This is the original presentation I gave at the WordPress Houston Meetup on 2/21/2011 about a WordPress Case Study.

This is the original presentation I gave at the WordPress Houston Meetup on 2/21/2011 about a WordPress Case Study.

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Transcript

  • 1. WORDPRESS CASE STUDY johnritterresearchprogram.org bit.ly/ritterrules
  • 2. Goals 1 2 Key FeaturesLessons Learned 3 4 ImplementationWORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 3. HOWDY! Designer/Developer for Office of Commuications atThe UT Medical School at Houston... a non-profit, full-service creative resource in the Texas Medical Center. Office of Communications: facebook.com/utooc This presentation: Eric Rasch ericrasch.com slidesha.re/estfxqWORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 4. 1 GOALSProvide platform for different types of content + interactivity WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 5. 1 GOALSProvide platform for different types of content + interactivity Carry design themes over from supporting organizations. PURPLE and a bit of burnt orange WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 6. 1 GOALSProvide platform for different types of content + interactivity Carry design themes over from supporting organizations. all within 2WEEKS Launch before book tour WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 7. 1 GOALSProvide platform for different types of content + interactivity Carry design themes over from supporting organizations. Launch before book tour Stay within budget DUH! WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 8. 1 GOALSProvide platform for different types of content + interactivity Carry design themes over from supporting organizations. Launch before book tour Stay within budgetClient wants it easy-to-update! THANK YOU WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 9. 1 GOALSProvide platform for different types of content + interactivity Carry design themes over from supporting organizations. Launch before book tour Stay within budgetClient wants it easy-to-update!Developer wants it easy-to-update...code... design... extend... upgrade... THANK YOU WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 10. 2 KEY FEATURESHomepage Regular pages News & BlogFeatured Post are... Pages pagesThrough Categories No need to complicate Again, Posts controlled(vs. Sticky Posts). things. through Categories.Footer links Pop-up Forms PluginsDynamically displayed Used for reporting Let’s take a look underfrom central repository. website errors the hood... (jQuery + Gravity Forms).WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 11. 2 KEY FEATURES (Plugins in-use) Gravity Forms Don’t forget... + MailChimp add-on Broken Link Checker Security Exploits W3 Total Cache Anti-spam Google Analytics [Yoast’s] Backup Analytics 360 SEO Ultimate Custom Sidebars WP No Category BaseWORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 12. 3 LESSONS LEARNED Have content ready before Have a game-plan on the anything else who/what/how regarding content & features. Make sure the system iseasy to teach someone else. Be prepared to react when news events & opportunities Client hasnt caught on to mirror your mission. News vs. Blog(remove/simplify confusing features) Dont wait on management to make decisions. Educate your client on (unless youll get fired for it)modern web design practices (the click here issue)WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 13. 4 IMPLEMENTATION !"#$%&()*+WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 14. 4 IMPLEMENTATION Coding Framework Content Management Layout Framework (a CMS? Gasp!) !"#$%&()*+ Cool Stuff FrameworkWORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 15. “[Choosing jQuery] is like choosing WHY?the guitar. If you’re going to pick aninstrument to play, the guitar’s a coolone to choose, because there’s so muchinformation about it out there. There’sa lot more [Google] results for guitar Chris Coyiertabs and jQuery tutorials than there are css-tricks.comfor banjo tabs and MooTools tutorials.”WORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 16. WHY? Flexible platforms for coding/design/hosting Updated often Easy to update/upgrade Easy to understand Results... Trusted & Proven Tutorials galore Strong communitiesWORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 17. WHY? Flexible platforms for coding/design/hosting Built 9 Days Updated often 90+ contacts Easy to update/upgrade 7 submissions Easy to understand Results... 170+ signups Trusted & Proven Tutorials galore 80% spikes Strong communities 0 downtimeWORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH
  • 18. THANK YOU! John RitterResearch Program @EricRasch 8 8 @TheOOC Twitter 8 qr Codes 8 http://bit.ly/ritterrules http://ericrasch.com/ http://med.uth.tmc.edu/comm/ at work 8 8heck it out! C 8everywher else eWORDPRESS HOUSTON MEETUP on FEBRUARY 21, 2011 WORDPRESS CASE STUDY by ERIC RASCH