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Getting Real
 

Getting Real

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Content from a internal workshop about the book held at Praesto.

Content from a internal workshop about the book held at Praesto.

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    Getting Real Getting Real Presentation Transcript

    • Getting Real essentials @ericnsantos
    • A way to make money online
    •  
    • The big wave doesn’t matter
    • The odds are a lot better
    • Solve a problem for yourself
    • Lot less scalability burden
    • Less is Better
    • Underdo
    • Stay Lean
    • Embrace Constraints
    • Less people, more power Less money, more value Less resources, better use Less time, better time
    • Hidden Costs of Features
    • Have a half-product that kicks ass, not a half-assed product
    • Process
    • Don’t worry, be crappy Churn, baby, churn Make small decisions From idea to implementation
    • Alone time is when you get things done
    • Promotion
    • Create an audience: Educate Free samples, easy in, easy out Hollywood Launch Powerful promo site (Highrise example)
    •  
    •  
    • Post-Launch
    • Feel the customer’s pain Zero Training One month tune-up Better, not beta