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  • 1. BUSOODget a bus in the hood
  • 2. PROBLEMCommuters lackreal-timetransportation updates
  • 3. A mobile App that shows notonly where the bus is but alsohow crowded it is!SOLUTION
  • 4. The ONLY thing users need todo is Follow their preferable busand UpdateBUSOOD
  • 5. Green: Uncrowded Red: CrowdedOrange: mid-crowdedREALTIME MAP
  • 6. Value PropositionBetter and Realtransportationinsight
  • 7. Market ResearchCITY GROWTHMILLIONS USERS/DAYATHENSLONDONTOKYO2,22,96,1-31%+19%+15%
  • 8. CustomerValidation17/20 Smartphowners18/20 Heavy Commuters15/ 20 Would use busoodAGES:15-25
  • 9. Go to market strategyContacting Brands(FrozenYogurt/ Cosmote)• Direct sales to getthe freecoupons/offers• Offer them back tousers withGAMIFICATION
  • 10. Social Media• Facebook targeted mobile ads• In bus app promotion/demo• Blogs & media announcements• Leaflets at ticket booths• Twitter ambassadors postsGo to market strategy
  • 11. Revenue StreamsFreemium AppLater stage: adsmonthly subscription to get more
  • 12. Competition• iTransit• Moovit• BuddyTraffic• AthensTransport
  • 13. Timeline(6 MONTHS)conceptFind developerFind designerApp designMarketingstrategy(6 MONTHS)validationLaunch appIgnite marketingGet feedbackContact brands(3 MONTHS)growthGet a mentorFund raisingHire a CEOapplication
  • 14. • start lean• proof of concept: Greece• move to London/ Tokyo• get big, go globalVision
  • 15. Eri Christogianni(business head)Eui Katsoulieri(product head)Lia Papoui(marketing)Giannis Mpavelis(operation)we ‘ll make it happenTo be found(developer)To be found(designer)
  • 16. Thank you!busood@busoodapp