Get Werk. Get Werkers.
Are You Ready To Werk?
is a community marketplace,
where you can Find, Hire and Pay local labor
The Market
of America’s workforce
will be freelancers by 2020.
of America’s workforce
are freelancers now.
We’re witnessin...
The Problem
1/3 of the time spent in producing
an event is booking labor.
Werkly can reduce that time from
6+ hours to und...
Managers can select a t , and ,
along with the needed.
They can then use our powerful search engine to
find and sort throug...
28
Set Designer, Sound Engineer, Photographer
- 2 years at community college
- Freelancer for 5+ years
- Likes to travel
-...
Bob creates his profile (Werkfile)
32
Indepedent Event Planner
- Graduated from Tulane
- 2+ years working in marketing for non-profits
- Started her own compa...
Jane needs to find a sound engineer.
She finds Bob, he has the skills, the price is right, and he is in her social network.
...
Bob accepts the request. Jane hires Bob
Jane can now manage Bob and the rest of the crew she hired all in the same place.
...
The Technology
The mobile app is designed to allow Werkers to
receive job request notifications, clock-in/out of jobs,
and ...
Free Subscription
Freemium Model
Create Profiles
Search Werkers
Favorite Users
Hire Werkers
Rate/Review Users
Pay with CC/P...
The Revenue
Transactions Subscription
When a manager/user agrees to
hire a werker:
-$2 flat fee for werker
-$2 flat fee for ...
Managers
Werkers
The Marketing
Target Independent Event producers and Companies
Event Planner - US Dept of Labor Bright Ou...
Managers
Werkers
The Projections
Expected Yearly Revenue per Event Planner
1 event per month x 10 hires($2) = $240
Tax doc...
With the success of peer economy companies like Airbnb, Ebay, and Etsy,
companies are targeting independent workers and tr...
The Partners
Eric Bernstein
Founder / CEO
Idea man: Over 15 years in large-scale
productions including New York’s Fashion Week.
Ben Lan...
founders@werkly.com
Werklylaunchfestred
Upcoming SlideShare
Loading in …5
×

Werklylaunchfestred

346 views
309 views

Published on

Pitch deck for Werkly May 2014

Published in: Software, Business, Technology
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
346
On SlideShare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
3
Comments
0
Likes
1
Embeds 0
No embeds

No notes for slide

Werklylaunchfestred

  1. 1. Get Werk. Get Werkers.
  2. 2. Are You Ready To Werk? is a community marketplace, where you can Find, Hire and Pay local labor
  3. 3. The Market of America’s workforce will be freelancers by 2020. of America’s workforce are freelancers now. We’re witnessing the creation of a brand new market, and the new rules haven’t been set. While the market is in the developmental stage, now is best chance to shape the next economy, a Social Economy. 33% 40%
  4. 4. The Problem 1/3 of the time spent in producing an event is booking labor. Werkly can reduce that time from 6+ hours to under 1 hour! saves time and money! Founder/CEO Eric Bernstein has 15+ years experience producing events for fashion and music.
  5. 5. Managers can select a t , and , along with the needed. They can then use our powerful search engine to find and sort through our Werkers using and for a frictionless hiring process. The Solution Step 1 Step 2 Time Place Price Rating Skill Social
  6. 6. 28 Set Designer, Sound Engineer, Photographer - 2 years at community college - Freelancer for 5+ years - Likes to travel - Has a smartphone, uses it more than his comp. Meet Bob,
  7. 7. Bob creates his profile (Werkfile)
  8. 8. 32 Indepedent Event Planner - Graduated from Tulane - 2+ years working in marketing for non-profits - Started her own company 3 years ago - Has NO full time employees - Works from a laptop and a smartphone all day Meet Jane,
  9. 9. Jane needs to find a sound engineer. She finds Bob, he has the skills, the price is right, and he is in her social network. She sends him a Werk Request.
  10. 10. Bob accepts the request. Jane hires Bob Jane can now manage Bob and the rest of the crew she hired all in the same place. She can also manage muliple jobs, and pay all her Werkers from the same place.
  11. 11. The Technology The mobile app is designed to allow Werkers to receive job request notifications, clock-in/out of jobs, and update their schedule to show when they are Ready to Werk! The website is optimized for Managers to find and hire Werkers
  12. 12. Free Subscription Freemium Model Create Profiles Search Werkers Favorite Users Hire Werkers Rate/Review Users Pay with CC/Paypal Enhanced Profiles Payroll and Tax Services Insure Services Dispute Resolution
  13. 13. The Revenue Transactions Subscription When a manager/user agrees to hire a werker: -$2 flat fee for werker -$2 flat fee for manager Tax Services: -$9 for 1099 forms -$18 for 1099 forms mailed Werker: $5 monthly -Enhanced Profile -Enhanced Dashboard Manager: $9 monthly -Enhanced Searching -Enhanced Dashboard
  14. 14. Managers Werkers The Marketing Target Independent Event producers and Companies Event Planner - US Dept of Labor Bright Outlook Career Female, 25-40, Some College, Tech Savvy, Corporate Experience Partner with freelance workspaces , unions, and trade organizations Location specific print campaigns to attract labor Experiential marketing events to build buzz By approaching markets such as New Orleans, Detroit,New York, Los Angeles and Austin we can work directly with the communities to bring Social Innovation to the workforce. Our core market will be the Events Industry with adjacent markets in Film and Construction.
  15. 15. Managers Werkers The Projections Expected Yearly Revenue per Event Planner 1 event per month x 10 hires($2) = $240 Tax documents ($18) x 30 employees yearly = $540 Enhanced profile monthly ($9) = $108 AverageTotalIncomefor ManagerAnnually=$100K Total Fees Per Event Planner Annually = $888 30 werkers for every manager 1 event per month x 10 hires($2) = $240 Enhanced profile monthly ($5) - 15 of 30= $900 AverageTotalIncomefor1Werker Annually=$1000 $200K $141M 100 500 10,000 70,000 $1M $20M New Orleans USA # of Event Planners AnnualGrossRevenue Total Fees Per Werker Annually = under $40 Total Fees Per Event Planner Annually = $1140
  16. 16. With the success of peer economy companies like Airbnb, Ebay, and Etsy, companies are targeting independent workers and trying to win them over as customers. Most online staffing companies such as Workingnotworking and Elance target only high level digital, creative, and content specialists. The Competition is for everyone!
  17. 17. The Partners
  18. 18. Eric Bernstein Founder / CEO Idea man: Over 15 years in large-scale productions including New York’s Fashion Week. Ben Langsfeld Creative Director Don Draper: 15 years in advertising and animation production. He can also pick a good whiskey. Alix Keller COO On Time / On Budget: Launched over 6 start up’s and oversaw well over 100 software product releases. Gerard Ramos CTO Seasoned IT Expert: Product strategy, business development, program development. Advisory Board
  19. 19. founders@werkly.com

×