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Erica Swallows Resume

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Erica Swallow's Resume. To learn …

Erica Swallow's Resume. To learn more:

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  • 1. ERICAERICA SWALLOSWALLOWW ericaswallow@gmail.com ▪ ericaswallow.com ▪ @ericaswallow Life is an adventure, and I'm on a journey to discover everything it has to offer. I aim to delight people with my creativity and passion. Education Massachusetts Institute of Technology, Sloan School of Management; Cambridge, MA August 2013-May 2015 n MBA; Concentration in Entrepreneurship and Innovation n Co-organized the Silicon Valley Venture Capitalist Trek, Served on the Entrepreneurship & Innovation Club marketing team New York University, Leonard N. Stern School of Business; New York, NY August 2005-May 2009 n Bachelor of Science in Marketing and International Business; Concentration in Mandarin Chinese and East Asian Studies n Selected Honors: John Caples International DMNews Student Campaign of the Year Award, China Care Foundation Outstanding Leadership Award, Sphinx Senior Award (for excellence in student service), Benjamin A. Gilman International Scholarship East China Normal University, NYU in Shanghai Study Abroad Program; Shanghai, China August 2006-December 2006 n Focused on Mandarin Chinese, East Asian Studies and Chinese business practices n Directed and produced an independent film entitled “China’s Economic Boom: How it Affects the Masses” Experience Southern Swallow, Inc.; Owner, Freelance Writer, and Digital Strategist; Cambridge, MA September 2009-Current n Write tech and lifestyle content for top publications, including Forbes, Entrepreneur, The Wall Street Journal, Reuters, and Mashable n Consult with brands, such as Bloomingdales.com, City Winery, and StandStand, to jumpstart their social media and digital marketing strategies n Engage and develop my personal social media following of more than 50,000 individuals who follow and give feedback on my work General Catalyst Partners; Summer Associate; Cambridge, MA May 2014-August 2014 n Focused on investment thesis around the future of work, sourcing early stage startups addresses workforce and workplace evolution n Supported early stage investment team in sourcing, due diligence, and community engagement Rough Draft Ventures; Student Partner; Cambridge, MA August 2013-August 2014 n Invested in student-led ventures alongside student partners from across Boston's top universities n Organized the Rough Draft Sketch Meetup, a monthly thought leadership session for Boston-based student entrepreneurs Deliverish; Co-founder and CEO; New York, NY March 2013-December 2013 n Led product and marketing, focusing on growing our beta list, eliciting feedback from potential customers, and gaining press n Recruited and managed a team of brilliant developers, designers, and business minds in building a peer-to-peer delivery platform Contently; Director of Community; New York, NY January 2012-January 2013 n Managed the startup’s community of writers and publishers, focusing on social media, event planning, and email marketing n Launched and ran three Meetup groups and multiple conferences focused on Contently’s core audiences Mashable; Associate Editor, Partner Content; New York, NY May 2010-September 2011 n Managed the partner content program, which was supported by top advertisers, including BlackBerry, British Airways, IBM, and UPS, among others n Wrote business and marketing features that garnered 12.9 million total page views The New York Times; Social Media Marketing Consultant; New York, NY October 2008-May 2010 n Managed The Times’ social media marketing strategy, collaborating across departments with journalists, editors, developers, and publicists n Represented the voice of The New York Times across key social sites (Facebook, YouTube, Twitter) and managed team of dedicated interns Saatchi & Saatchi; Account Management, Olay Design Team, Intern; New York, NY June 2008-August 2008 n Sourced pro bono 501(c)(3) client; managed planning, creative, licensing, legal, and production; negotiated $70,000 of free media placement in and $10,000 in donated image licenses n Blogged about my internship on CosmoGirl.com and met then Speaker of the House Nancy Pelosi for a group discussion, photo shoot, and article for CosmoGirl magazine about young women leaders, as I was chosen for this internship from a pool of 3,000 applicants Interests and Skills Technology: HTML, CSS, WordPress, CoreMetrics, WebTrends, Google Analytics, Google AdWords, Hootsuite, Adobe Creative Suite, Microsoft Office Language: Mandarin Chinese (Intermediate), Spanish (Elementary) Just for Fun: Winemaking, ballroom dancing, traveling, blogging, volunteering, all things chocolate

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