Twitter Tales
Secrets to Branding
Chief Experience Officer (CXO)
        Peanut Butter Media

         Caroline Collective
             4820 Caroline
       ...
Chief Experience Officer (CXO)
                Peanut Butter Media

                 Caroline Collective
                  ...
What We’ll Cover
• Twit-History
• Corporate Twitter Tales
• Twitter in Politics
• Twitter for Personal Branding
• Twitter ...
A Happy Accident
Blogger, Odeo, Twitter - OH MY!!!
69,743rd Person to Join Twitter

@davidgwallace was the 15,074,191st Person to Join
                     Twitter
My First Tweet!
Embrace
The Chaos
Corporate Twitter Tales
FreshBooks.com
Zappos.com
Comcast.com
Twitter in Politics
http://election.twitter.com/
Twitter for Personal
     Branding
@Pistachio aka Laura Fitton
@LionelatDell aka Lionel Menchaca
@tofuchica aka Lauren &
     @natalielent
Entertainment Weekly
    Emmy Party
@tofuchica aka Lauren &
     @natalielent
@therealbritney aka Britney Spears
Twitter as an
Emergency Broadcast
      System
@jamesbuck
@LAFD aka LA Fire Department
@MountainViewPD
@hurricaneike
@Lassberg aka Kranky Karl
Twitter Tools
Quick Demo


•Twitter Search - formerly Summize
•Twhirl.org
•Tweetdeck.com
•Twellow.com
Twitiquette
Follow Interesting
Tweeple, but don’t
 follow everyone!
Influence
Conventional
‣   Change others’ minds
‣   Debate
‣   Compete
‣   Prevail
New Influence
‣   Change your mind
‣   Dialogue
‣   Admire
‣   Engage
Chief Experience Officer (CXO)
        Peanut Butter Media

         Caroline Collective
             4820 Caroline
       ...
Chief Experience Officer (CXO)
                Peanut Butter Media

                 Caroline Collective
                  ...
Photo Credits
http://flickr.com/photos/cupcake_eater/2721122278/
http://flickr.com/photos/mathmandan/113738733/
http://flickr...
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
Twitter Tales
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Twitter Tales

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Twitter Tales

  1. 1. Twitter Tales Secrets to Branding
  2. 2. Chief Experience Officer (CXO) Peanut Butter Media Caroline Collective 4820 Caroline Houston, TX 77004 Twitter: @ericaogrady Email: erica@peanutbuttermedia.com
  3. 3. Chief Experience Officer (CXO) Peanut Butter Media Caroline Collective 4820 Caroline Houston, TX 77004 Twitter: @ericaogrady Email: erica@peanutbuttermedia.com @ericaogrady
  4. 4. What We’ll Cover • Twit-History • Corporate Twitter Tales • Twitter in Politics • Twitter for Personal Branding • Twitter as an Emergency Broadcast System • Twitter Tools • Twitiquette
  5. 5. A Happy Accident
  6. 6. Blogger, Odeo, Twitter - OH MY!!!
  7. 7. 69,743rd Person to Join Twitter @davidgwallace was the 15,074,191st Person to Join Twitter
  8. 8. My First Tweet!
  9. 9. Embrace The Chaos
  10. 10. Corporate Twitter Tales
  11. 11. FreshBooks.com
  12. 12. Zappos.com
  13. 13. Comcast.com
  14. 14. Twitter in Politics
  15. 15. http://election.twitter.com/
  16. 16. Twitter for Personal Branding
  17. 17. @Pistachio aka Laura Fitton
  18. 18. @LionelatDell aka Lionel Menchaca
  19. 19. @tofuchica aka Lauren & @natalielent
  20. 20. Entertainment Weekly Emmy Party
  21. 21. @tofuchica aka Lauren & @natalielent
  22. 22. @therealbritney aka Britney Spears
  23. 23. Twitter as an Emergency Broadcast System
  24. 24. @jamesbuck
  25. 25. @LAFD aka LA Fire Department
  26. 26. @MountainViewPD
  27. 27. @hurricaneike
  28. 28. @Lassberg aka Kranky Karl
  29. 29. Twitter Tools
  30. 30. Quick Demo •Twitter Search - formerly Summize •Twhirl.org •Tweetdeck.com •Twellow.com
  31. 31. Twitiquette
  32. 32. Follow Interesting Tweeple, but don’t follow everyone!
  33. 33. Influence
  34. 34. Conventional ‣ Change others’ minds ‣ Debate ‣ Compete ‣ Prevail
  35. 35. New Influence ‣ Change your mind ‣ Dialogue ‣ Admire ‣ Engage
  36. 36. Chief Experience Officer (CXO) Peanut Butter Media Caroline Collective 4820 Caroline Houston, TX 77004 Twitter: @ericaogrady Email: erica@peanutbuttermedia.com
  37. 37. Chief Experience Officer (CXO) Peanut Butter Media Caroline Collective 4820 Caroline Houston, TX 77004 Twitter: @ericaogrady Email: erica@peanutbuttermedia.com @ericaogrady
  38. 38. Photo Credits http://flickr.com/photos/cupcake_eater/2721122278/ http://flickr.com/photos/mathmandan/113738733/ http://flickr.com/photos/david-trattnig/262091025/ http://flickr.com/photos/sunclover/287326541/ http://flickr.com/photos/missrogue/2611607790/
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