Art of Story-Telling: Social Stories
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Art of Story-Telling: Social Stories

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Art of Story-Telling: Social Stories Art of Story-Telling: Social Stories Presentation Transcript

  • Part I:
  • The Art ofStorytelling
  • little girl
  • retreat
  • adventure
  • HEROES
  • good > evil
  • why do we love stories?
  • interact
  • make sense
  • link
  • shape
  • my story
  • POWERFUL
  • formula
  • “If you’re going to have astory, have a big story, ornone at all.” ~Joseph Campbell
  • my story
  • stumbled
  • “Social Media Expert”
  • homeschool
  • learn
  • assumptions
  • expectations
  • So how did ithappen that Iended up here?
  • technology
  • social media
  • people
  • power
  • community
  • website
  • me != web developer
  • me != web designer
  • curious
  • motivated
  • dedicated
  • passionate
  • curious
  • Department ofInstitutional Effectiveness
  • ?????
  • job
  • YES
  • me = web developer
  • Creativerse
  • finally made it
  • lonely
  • intellectually & emotionally
  • technology
  • code
  • social networking
  • community
  • tribe
  • SxSW
  • wall flower
  • tribes
  • evil genius
  • twitter? facebook?
  • My[___]
  • web 2.0
  • list
  • Robert ScobleMolly HolzschlagJeffery Zeldman Jason Fried Jim Coudal
  • Robert ScobleMolly HolzschlagJeffery Zeldman Jason Fried Jim Coudal
  • scoble show
  • scoble show
  • famous
  • twitter = tipping point
  • direct message
  • half moon bay
  • bagpipe players?
  • titans
  • YES
  • twitter friends
  • secret handshake
  • trust
  • social proof
  • social capital
  • trump is to business
  • kawasaki is toentrepreneurship
  • YES
  • baggage claim
  • who?
  • mashable
  • stalker
  • pete cashmore wants to stalk me?
  • stumbled
  • YES
  • role
  • what’s my purpose?
  • story teller
  • story keeper
  • champion of the good
  • Behind every startup is a story.
  • The stories we tell literally make our world.
  • 6 Stories YouMUST Learn to Tell
  • more information
  • faith
  • story
  • sustain
  • meaningful
  • “Story is your path to creating faith”
  • “Who Am I?”
  • “Why Am I Here?”
  • “The Vision” Story
  • “If we’re not creating leadersthan we’re not doing our job” ~Kathy BinghamDirector of the Office of Aging
  • “Teaching” Stories
  • “Values-in-Action” Stories
  • “I show them that if Roberto was able todo it - than they can do it too. A lot oftimes I feel like their family or parent.” ~Roberto Navarro Director of Young Adult & Campus Ministry
  • “I Know What You Are Thinking” Stories
  • “People get excited abouthistory when they see how theyfit into the story - andsuddenly the story becomestheir story” ~Lisa May Director of Archives
  • To Change The World
  • your stories
  • change the world
  • faith
  • “People don’t reach out for help. They areembarrassed.” ~Ann Schorno Executive Director St. Vincent de Paul Society
  • shame is universal
  • nobody talks about it
  • <you talk >you have
  • listening
  • “If a story is not about thehearer he will not listen. Andhere I make a rule - a greatand interesting story is abouteveryone or it will not last.” ~John Steinbeck
  • “To be a person is to have astory to tell.” ~Isak Dinesen
  • surrounding
  • miss
  • pay attention
  • more funding
  • awareness
  • attention
  • “Attention is the most concreteexpression of love. What youpay attention to thrives. Whatyou do not pay attention towithers and dies.” ~Karen Miller
  • “Where do you invest your time,your life, and your love,knowing that whatever you payattention to thrives?”
  • formula
  • call to adventure
  • refusal of the call
  • supernatural aid
  • crossing of the first threshold
  • the belly of the whale
  • the road of trials
  • the meeting with the goddess
  • atonement with the father
  • apotheosis
  • the ultimate boon
  • refusal of the return
  • the magic flight
  • rescue from without
  • the crossing of the return threshold
  • master of the two worlds
  • freedom to live
  • “If you’re going to have astory, have a big story, ornone at all.” ~Joseph Campbell
  • “If a story is not about thehearer he will not listen. Andhere I make a rule - a greatand interesting story is abouteveryone or it will not last.” ~John Steinbeck
  • Exercise: BIG STORY
  • Part II:
  • Social Proof, Social Capital & Social Engagement
  • best friend
  • the whuffie factor
  • social capital
  • down & out in the magic kingdom
  • whuffie = $
  • whuffie = $ocial capital
  • 3 flavors
  • bonding
  • bridging
  • linking
  • recommendations
  • social proof
  • be a lone nut.
  • Social Capital
  • Influence
  • Conventional‣ Change others’ minds‣ Debate‣ Compete‣ Prevail
  • New Influence‣ Change your mind‣ Dialogue‣ Admire‣ Engage
  • social engagement
  • in group community
  • formalize your circle
  • private stories/ language
  • limited numbers
  • abundance
  • co-opetition
  • credit is infinitely divisible
  • “If you hide the truth, someone will findthe truth”. ~John Moore
  • why truth?
  • more information
  • faith
  • story
  • sustain
  • meaningful
  • “Story is your path to creating faith”
  • Exercise: TRUST
  • Part III:
  • The Science of Social Good
  • fish where the fish are
  • “Jesus always meets peoplewhere they are. We need to meetthem where they are.” ~Father Ballman on Social Networking
  • 140conf
  • 140conf
  • Jeff Pulver
  • Alan
  • serendipity
  • invisible
  • Mark Horvath
  • Mark Horvath
  • There but by thegrace of God go I.
  • causes
  • widgets
  • karmaky
  • Exercise: Social Good
  • Part IV:
  • Let’s Get Social
  • “Social Media is Word-of-Mouthor Community Based Marketingthat leverages Technology as aPlatform for Conversations.” ~Erica O’Grady
  • America in 1908
  • Relationships Matter
  • People Matter
  • Social Capital
  • Your Reputation Matters
  • 7 Categories of Social Media
  • Publishing Platforms
  • Social Networking Sites
  • Democratized Content Networks
  • Virtual Networking Platforms
  • Information Aggregators
  • Edited Social News Platforms
  • Content Distribution Sites
  • TOOLS
  • BLOGS
  • BLOGS RSS
  • WikisBLOGS RSS
  • Wikis Social NetworksBLOGS RSS
  • Wikis Social NetworksBLOGS Social Bookmarking/ Social News RSS
  • Switch to Internet/ Practical
  • Exercise: Social Practice
  • Questions?