• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
No Time Like the Present: Optimize Your Twitter Process for #isum13
 

No Time Like the Present: Optimize Your Twitter Process for #isum13

on

  • 4,821 views

As you expand to new social networks, it's important to be able to balance your workload. Erica McGillivray, Social Community Manager at Moz, will show you how to use tools like Followerwonk, IFTTT, ...

As you expand to new social networks, it's important to be able to balance your workload. Erica McGillivray, Social Community Manager at Moz, will show you how to use tools like Followerwonk, IFTTT, Buffer, Feedly, and more in way to get more output from your Twitter efforts.

She will explain how to:
- Find your targeted audience and track influencers
- Speed up your content discovery for sharing
- Join in conversations in a meaningful manner
- Set up testing to measure your efforts
- Track your success, both engagement and account growth

Statistics

Views

Total Views
4,821
Views on SlideShare
4,591
Embed Views
230

Actions

Likes
20
Downloads
40
Comments
2

7 Embeds 230

https://twitter.com 105
http://sazbean.com 89
http://eventifier.co 24
http://feeds.feedburner.com 6
http://tweetedtimes.com 4
http://www.google.com 1
http://eventifier.com 1
More...

Accessibility

Categories

Upload Details

Uploaded via as Adobe PDF

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

12 of 2 previous next

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    No Time Like the Present: Optimize Your Twitter Process for #isum13 No Time Like the Present: Optimize Your Twitter Process for #isum13 Presentation Transcript

    • No Time Like the Present: Optimize Your Twitter Process Erica McGillivray, Social Community Manager at Moz! @emcgillivray #isum13!
    • Erica loves: •  •  •  •  •  •  •  Seattle and gray skies! Space and time hijinks! Comic books and cosplay! Kittens, particularly Grumpy Cat! Social media (duh)! Building communities online and offline! Tea, earl grey, hot! Connect with me: Twitter: @emcgillivray! Email: erica@moz.com!
    • Everyone has to start somewhere @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Goals for Twitter @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • There is no “I” in “team” @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Finding and tracking influencers @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Followerwonk bio search @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Twitter lists IFTTT ! https://ifttt.com/recipes/124098! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • News.le @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • RSS blog reader group @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Speed up content discovery @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Favorite tweet to save it IFTTT ! ! Feed.ly ! https://ifttt.com/recipes/115172! ! Pocket ! https://ifttt.com/recipes/125313! ! Instapaper! https://ifttt.com/recipes/119899 ! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Industry-specific alerts Movie releases to Google Calendar! https://ifttt.com/recipes/116159! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Industry-specific alerts Email if earthquake in Romania! https://ifttt.com/recipes/121925! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Industry-specific alerts Evernote book reviews in NYT! https://ifttt.com/recipes/123273! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Fresh Web Explorer and Fresh Alerts @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Process Bit.ly > Buffer Send bitmark ! to Buffer! https://ifttt.com/recipes/106871! ! Bitmark to Twitter! https://ifttt.com/recipes/71917! ! Bitmark to Hootsuite! https://ifttt.com/recipes/60720! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Process Bit.ly > Buffer @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Join conversations in a meaningful manner @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Be human @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Share useful information @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Twitter chats @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Testing and measurement @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Quick looky loo Bit.ly! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Quick looky loo Sprout Social! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Time your posts Use Followerwonk to set Buffer times! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Your long-term metrics @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Health metric, not KPI @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • Engagement numbers via True Social Metrics True Social Metrics! @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!
    • You can do it! Erica McGillivray, Social Community Manager at Moz! @emcgillivray #isum13!
    • All the tools! Free! •  IFTT.com" •  News.le" ! Freemium! •  •  •  •  •  Followerwonk.com" Bit.ly" TrueSocialMetrics.com" Buffer.com" Feed.ly" ! Pay-to-play! •  FreshWebExplorer.Moz.com" •  SproutSocial.com" @emcgillivray ! ! ! ! ! ! ! ! ! ! ! ! !#isum13!