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Blue 32

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Published

A 1 Day Sales Event …

A 1 Day Sales Event

04-22-2009

Published in Technology , News & Politics
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  • 1. A Lin Television Company-Wide One Day New Media Sales Event with special online packages for local businesses! It’s a one day WTNH.com Online Sale April 22nd!
  • 2. WTNH.com is the number one broadcast news and information web site in Connecticut. We’ve created our own online economic stimulus package to give local advertisers an opportunity to experience Optimally Effective Advertising online. It’s called Blue 32, the football code for a blitz, and what a blitz this is. You can take advantage of this opportunity to book online advertising on April 22 nd at substantial savings. We are asking for a minimum commitment so we can show you how effective our site really is and you must book the contract on April 22 nd . But first let us tell about our site! Omniture January 2009 Monthly Site Traffic 8 Million Page Views 867,600 Unique Visitors 264,300 Video Streams 10 Minute Average Visit User Profile 38% Male, 62% Female 67% Age 35+ Median age is 47 42% have an annual household income of $60k +
  • 3. WTNH.com beats local newspapers and reaches a much more diverse target market. Online is the new newspaper!
  • 4. 120,819 66,573 327,936 327,936 399,441 1,242,705 None of these 0 0 4,931 24,657 34,520 64,108 Connecticut Post 4,931 2,466 51,779 24,657 9,863 93,696 WTIC - Channel 61 9,863 9,863 71,505 54,245 29,588 175,064 WVIT - Channel 30 0 0 34,520 71,505 73,971 179,995 New Haven Register 12,328 9,863 120,819 39,451 12,328 194,789 Hartford Courant/CT Now 34,520 24,657 140,544 61,642 22,191 283,554 WFSB - Channel 3 17,260 New London 4,931 Middlesex 56,711 Hartford 128,216 New Haven 165,201 Fairfield 372,318 WTNH - News Channel 8 Total Adults WEB-SITES VISITED-PAST 30 DAYS In the past 30 days, which of the following local web-sites have you visited? WTNH is the number one web site in key Connecticut counties. When need quality results at a competitive cost per thousand. We deliver quality at a very attractive rate!
  • 5. Use the 24/7 effectiveness of WTNH.com to increase your reach and frequency! A.M. Broadcast Prime Time Online Prime Time All Day P.M. Broadcast Prime Time
  • 6. A Lin Television Company-Wide One Day New Media Sales Event with special online packages for local businesses! Optimally Effective Packages.
  • 7. 1.) Best Blue
    • 728x90 200,000 impressions
    • 300x250 200,000 impressions
    • 300x100 100,000 impressions
    • Pre-Roll 1 week
    • $4000 Value. $2500 per month.
    Pre Roll subject to availability, should be web ready and provided by advertiser. Production is available at additional cost. See your account rep for details. 300 x 100 Pre-Roll Video Companion Ad 300 x 250
  • 8. 2.) Better Blue
    • 300x250 online display ad.
    • 150,000 impressions.
    • 300x100 100,000 impressions.
    • One week pre-roll.
    • $2750 Value. $1600 per month
    Pre Roll subject to availability, should be web ready and provided by advertiser. Production is available at additional cost. See your account rep for details. 300 x 100 Pre-Roll Video Companion Ad 300 x 250
  • 9. 3.) Basic Blue
    • 728x90 online display ad. 100,000 impressions.
    • 300x100 online display ad. 50,000 impressions.
    • $1250 Value. $900 a month
    728 x 90 300 x 100
  • 10. Existing advertisers Thank you for your business! We don’t want to leave you out of this special offer. Here is a special offer just for you!
    • Existing WTNH.com advertisers
    • may add impressions to their existing
    • buys for $6 per thousand.
    • Want to add Broadcast to this buy?
    • Contact you Account Rep today!
    • Additional packages available
    • contact.
    • Ron Welby,
    • New Media Sales Director,
    • WTNH WCTX WTNH.com
    • 8 Elm St., New Haven, Ct 06510
    • 203-784-8902 [email_address]
  • 11. WTNH Investment *ALL ORDERS MUST BE BOOKED BY APRIL 22nd Accepted by: ______@ $5cpm Additional impressions for above client: 6 Months 12 Months Length: Active online advertisers SIGN X ___________________________________________ DATE ______________ $1600 Better Blue Package 2: $900 Basic Blue Package 3: $2500 Best Blue Package 1: Please Sign Me up for the Following (indicate investment) Client: Your Rep: