Sourcing Internationally by Sarang Brahme
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Sourcing Internationally by Sarang Brahme



Sourcing Internationally by Sarang Brahme

Sourcing Internationally by Sarang Brahme



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    Sourcing Internationally by Sarang Brahme Sourcing Internationally by Sarang Brahme Presentation Transcript

    • Sourcing Internationally: Insights And Strategies India Sourcing SourceCon February 7-8 2013 Atlanta, GA
    • =Sarang BrahmeSocial Recruiting & Sourcing Training LeadCapgemini India sarangbrahme@gmail.comCSPS Level-1 Twitter: @sarangbrahme
    • Recruitment / Workforce Landscape of India
    • Historically part of HR. Now moving into specialization $4.14 Billion Industry 21% Increase in past 4 years Division: Permanent, Contract & Other Recruitment Solutions 65% of population is below 35 years of age Average Attrition – 27% (Q1-2012)
    • Attrition Percentage353025201510 5 0
    • Sources of Hires in India Recruitment 20% Agency 30% Employee Referrals15% Campus 35% Others
    • Evolution of Sourcing
    • Large MNCs entered into IndiaTalent War Focused Sourcing Teams Social Recruiting RPO Entry Teams Introduction of Boolean / Internet Passive Internet /HR Generalist Social Media Increase in Boom demand for Direct Hiring
    • Corporate Companies with Sourcing Teams in India
    • Hiring Managers & Candidates
    • What do Hiring Managers expect?Quick Turn- Low Hiring Talent around Cost Pipeline Candidates Market with Unique Intelligence Flavor
    • Candidate’s behavior / expectationsCandidate Aspirations Compensation Mobility and Growth Job Change Work-Life Frequency Balance
    • Flavors of India Sourcing
    • Recruitment / • Mostly end to end.Sourcing Structure • Sourcing training needs • Walk-In Drives Volume Hiring • Mass-Mails • Over 800k candidates pass-out Freshers Hiring • Divide Tier-I / Tier-II Skill Quality Matters • Test / Assessment Centers • Real-time HiringManpower Needs • Staff Augmentation • Industry / Domain Expertise Recruitment • Value Added Services Vendors • Skill-Ready workforce
    • • IT/ITES, Retail, Telco & FMCG, Sales & Marketing – good for sourcing Industries • Healthcare, Manufacturing, Education, infra – sourcing is a challenge. • Maturity in Applicant Tracking Systems Technology • Social Recruiting – still on the runway • Candidate Scrutiny • Sourcer Vs Recruiter Dilemma Challenges • Candidate Database Management • Candidate Engagement • Better control over quality and quantity ofSourcing Vision candidates • Cost Savings / Strategy • Employer Branding
    • A Phenomena called Walk-In Drive
    • Sourcing Potli
    • Candidate References Newspaper Employee Adverts Referrals Sourcing PotliGoogling Job Portals Social Internal Networking Database
    • Job Portals
    • Googling in India
    • India Sourcing Stats56% says Naukri is the best job portal followed by Monster at 12%.33% of companies has an in-build recruitment system.54% think their ATS should be better to meet their changing needs.35% submits 5 to 10 candidates whereas over 40% submits 10+ on daily basis.50% says they need to submit 4 to 7 candidates to get one closure.40% of recruiters mentions that their offer to joining ratio is 75% and less.80% feels boolean is the best way of sourcing82% thinks that having a separate “Sourcing” function works best!
    • Social Recruiting The India Story
    • Social Networking
    • India Demographics on Social MediaTotal Users 62 million 18 million 17 millionGlobal Position 3 2Penetration of 5.35% 1.52% 1.44%populationPenetration of 68.33% 19.98% 20.93%online population
    • India Social Recruiting StatsOver 60% says that they either have not tracked or not hired a candidatethrough Googling.57% mentions they have hired through LinkedIn. FB comes second at 19%.36% uses LinkedIn Recruiter account.Over 50% says their company has a Facebook Page presence.63% says LinkedIn is not a job portal .54% says they will invest in social media in 2013.39% says Social Media will help to improve employer branding.
    • Capgemini IndiaA Sourcing Case Study
    • Full Life Cycle Recruitment OfferSourcing Scheduling Joining Management Partnership Approach KPI
    • Pre-Sourcing Post-SourcingOverall Hires (Yearly) 1000 10000Sourcers 2 150Direct Hires 77% 90%+Time To Hire 60 Days 45 DaysGlobal Sourcing 0 20Leadership Hiring 0% 95%Social Media Presence 0 110k+ followers (18k candidates)Technology 3rd Party ATS Proprietary. 1 million candidatesExcellence - Sourcing CoESource:
    • Key pointers to building international sourcing engines
    • Educational / Economic StructureIndustryLocal Job Portals / Social MediaSourcing TrainingEmployer Branding PropositionCandidate Engagement ChannelsTechnology LandscapeClient ExpectationsLocal Hiring Challenges