- About.com and Ask.com are both top 50 web properties in the US, by traffic. They are two of the largest online publish in the world. Ask.com has question-and-answer content writren by users and editors. About.com has articles written by experts. Each site has about 10 million pages indexed in Google.- Glassdoor is the world’s largest career and employment community, with over 80 million pages of jobs and user-generated content.
More time to get more links = higher PageRankDomain ageBrand recognition (CTR & Panda)More pages of contentMore resourcesProbably better at SEO than you are
Typical consumer is not looking to change brands. If they can get what they want from a familiar brand, they’ll prefer the familiar brand.
I will talk about 3 ways to be different.
One man’s risk is another man’s opportunity. What are the characteristics of a site that suffers from Panda? Big and bloated. Lots of junk content and disappointing landing pages. Content is boring and low quality. A small, hand-made, high quality site scores better at Panda than a big mass-produced site.