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UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
UX CAMP CPH 2014: Public self-service on mobile devices
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UX CAMP CPH 2014: Public self-service on mobile devices

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A tour of the Danish Business Authority design guide. Presentation from the ux camp in Copenhagen 2014. …

A tour of the Danish Business Authority design guide. Presentation from the ux camp in Copenhagen 2014.

Published in: Design, Technology, Business
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  • 1. A tour of the Danish Business Authority design guide Public self-service on mobile devices
  • 2. 2PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 3. Mobile use is here… How can the public sector adapt? What have we learned? PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 4. 4PUBLIC SELF-SERVICE ON MOBILE DEVICES Mobile use is here…
  • 5. 5 Nine out of ten adult has a smart phone in Denmark Every second senior (age: 60-74) has a smartphone Source: http://www.mx.dk/viden/digital/story/18754827
  • 6. 6 The train rolls out this summer
  • 7. 7PUBLIC SELF-SERVICE ON MOBILE DEVICES Unfortunately we’re not quite there yet…
  • 8. 8PUBLIC SELF-SERVICE ON MOBILE DEVICES 0 1 2 3 4 5 6 7 8 9 10 Great! Good enough OMG Quality of digital self-service 0 1 2 3 4 5 6 7 8 9 10 Great! Good enough OMG
  • 9. 9 How can the public sector adapt?
  • 10. 10PUBLIC SELF-SERVICE ON MOBILE DEVICES A responsive solution
  • 11. 11PUBLIC SELF-SERVICE ON MOBILE DEVICES Good design = credibility Good design = creates motivation Good design = enables the users to help themselves
  • 12. 12 URL: designmanual.virk.dk Project managers Developers YOU!
  • 13. 13
  • 14. 14
  • 15. 15 The Design guide helps you Is defined in the project Why use common design elements? Users need consistent interactions
  • 16. 16
  • 17. 17 What did we learn? Image: Josh Clark, Mobilism 2013
  • 18. 18 Hype #1 Mobile first! PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 19. 19 Hype #2 Frameworks saves time & money PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 20. 20 Hype #3 Testing on your iphone will do the trick PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 21. 21MOBIL SELVBEJTENING URL: http://www.browserstack.com/responsive
  • 22. 22 Hype #4 Design in the browser is the way to go PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 23. 23 Lesson learned
  • 24. 24 Hype #4 Design in the browser is the way to go PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 25. Mobile use is here… How can the public sector adapt? What have we learned? PUBLIC SELF-SERVICE ON MOBILE DEVICES
  • 26. 26PUBLIC SELF-SERVICE ON MOBILE DEVICES ? Questions ?
  • 27. Advisor rrl@advicedigital.dk Digital design project manager SimWar@erst.dk Simon Warthoe Rasmus Rune Larsen

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