New Media vs. Traditional Media
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New Media vs. Traditional Media

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This is the first screencast that i have ever produced and thanks to the new media module I am talking at Westminster University. The module is part of my MA course in PR. ...

This is the first screencast that i have ever produced and thanks to the new media module I am talking at Westminster University. The module is part of my MA course in PR.

This screencast is part of the module assignment and I m trying to explore some of the challenges new media pose to traditional media and mainly newspapers.

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Transcript

  • 1. Welcome to my new media world Erab Fuqaha
  • 2.
    • New media poses challenges to Traditional Media
  • 3. Four Challenges
    • Decline in Readership
    • Decline in Revenues
    • Inability to produce real-time updates
    • Rise of UGC websites
  • 4. Americans read newspapers regularly 2006 2008 52% 46%
  • 5.  
  • 6. News not only in Newspapers
  • 7.  
  • 8. The newspaper’s editor: “Publications are struggling with the profound disruption brought on by the Internet and the rising costs of newsprint and transportation.”
  • 9.
    The Monitor’s Editor Publications are struggling with the profound disruption brought on by the Internet and the rising costs of newsprint and transportation.”
  • 10. Readership Advertising =
  • 11. Everyone is Online
  • 12. eMarketer says E-marketer says
  • 13. Businesses online Businesses Online
  • 14.  
  • 15.
    Analyst Jeffrey Lindsay at Bernstein Research Center Online classified advertising is a classic disruptive technology; fundamentally the internet is actually even better than print for reaching large audiences at very low cost.”
  • 16.  
  • 17. Newspaper Distribution
  • 18. Who disseminated the news of the plane crash in New York?
  • 19. Disseminates News
  • 20. Jim Hanrahan wrote: “I just watched a plane crash into the Hudson river in Manhattan”.
  • 21. TwitPIc Flickr
  • 22. “ There's a plane in the Hudson and I'm on the ferry going to pick up the people. Crazy“, said Jamis Krums
  • 23. Real Time Running Commentaries
  • 24. Who is controlling the content of the news today?
  • 25.
    • Diversity
    • Transparency
    • Accuracy
    Newspapers
  • 26. An Open Space
  • 27. NEW MEDIA
  • 28. Media’s Consumers are now Media’s Producers
    • Set media agenda
    • Disseminate news and information
    • Make comments on news
  • 29. What are they talking about?
  • 30.  
  • 31. Is Traditional Media transparent?
  • 32. Eason Jordan
  • 33.  
  • 34.  
  • 35.  
  • 36.  
  • 37. Everything is changing!
  • 38. TO BE OR NOT TO BE A NEWSPAPER?