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Ohio Northern PRSSA 2010

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    Ohio Northern PRSSA 2010 Ohio Northern PRSSA 2010 Presentation Transcript

    • PRSSA Chapter Ohio Northern University
      • 2010-2011 PRSSA Chapter
      • Membership
      • 9 Executive Board members
      • Approximately 35 members
      • 20 dues paying members
      • Overall Chapter Activity
      • Weekly meetings, ranging from speakers, workshops and networking events
      • Attendance at Regional and National events
    • Past: National Conference
      • 12 members
      • Funded by ONU and
      • fundraisers
      • Forum reporter
      • Conference tweeter
      • Conference Awards
      • Star Chapter Award
      • Jamie Scott:
      • John D. Graham
      • Renee LeGendre:
      • Betsy Plank
    • Past: Campus Events
      • Conflict Resolution Workshop
        • Four conflict styles, resolution
        • techniques, multiple settings
        • Dr. Joseph Trahan
        • 65 attendees, double from last year
      • Etiquette Dinner
        • Prepare for job/internship interviews, conference settings
        • Dr. Charles Johnson
      • Both attended by Business, Comm Arts, and Sports Management students.
      • ONU’s student run PR firm
      • Nationally Affiliated
      • Approximately 15 members
      • ONU Performing Arts Department
        • Freshman recruitment
        • Promote brand and events on campus
        • Advertise minors to current students
      • Results
        • New promotional materials
        • Student testimonies
        • Blog for perspective students
      Past: Vision Communicaitons
    • Past: Go Bare Campaign
      • What: National PRSSA campaign
      • Client: Solo, Go Bare line
      • Objectives: recycling education
      • pledge support
      • campus events
      • Successful Results
      • “ Give Back, Give Thanks” dinner, over
      • 100 attendees
      • Pledge Support = 263
      • Recycling education booth
        • “ Plant a seed” in recycling
    • Future: Winter Quarter Schedule
      • Speakers:
        • Rachel McKee, Corporate PR
        • Scott Ebright, Educational PR
        • Jamie Heberling: Government /Agency PR
      • Speed Networking Event
        • 6-8 professionals, short interviews
      • Mentor/Mentee Program
        • Second year for program, incorporate new members
    • Future: Vision Comm. Projects
      • ONU Pride Project
        • Collaboration with ONU Sports Department
        • Increase student support for basketball
        • Social media/press release workshops with
        • sports management students
      • Ada ReStore
        • Increase community/university awareness
        • Redesign promotional material
        • Increase media attention
        • On campus fashion show
    • Be Progressive: Maximize your PR Potential 2010 PaRtners Conference Ohio Northern University Saturday, April 2, 2010