Cultivating Community with Social Media at the Local Level By Jennifer Navarrete

Social Media

Business Being open and friendly in business helps my competition , right?

Fear Factor

Fear Factor What if… I make a mistake ? someone says something bad ?

Right Combination

Raving Fans

Building Your Community

Trends The Social Networks will continue their rapid growth • Facebook has over 175 million active users • Twitter experienced over a 600% growth: Adding anywhere from 5, 000 -10,000 accounts per day. • LinkedIn has over 30 million active users

Trends March 2, 2009, 07:19 AM EST New York Times Goes Hyperlocal “ In recent years a number of daily newspapers large and small have launched so-called “hyperlocal” sites. The idea is while many newspapers can’t continue to support the staff to compete with large news outlets on national and international news, they can own what happens in their backyards.” The focus of the news will change

ATTRIBUTION My business plan :) pic by lepiaf.geo http://flickr.com/photos/ajawin/3231769428/ Business Meeting pic by llawliet http://flickr.com/photos/llawliet/2547595587 / Blown Cover pic by laverrue http://flickr.com/photos/23912576@N05/2962194797/sizes/l/ Go pic by laverrue http://flickr.com/photos/23912576@N05/2962183917/sizes/l/in/set-72157607999264744/ Captured-Spirit pic by Smile4camera http://flickr.com/photos/captured-spirit_/221033524/sizes/o/ Victory Shake pic by Beneath_B1ue_Skies http://flickr.com/photos/beneath_blue_skies/343096431/sizes/o Mobile Community pic by Kamshots http://flickr.com/photos/kamshots/193501258/sizes/o/ Redwood Shedding pic by Bernt Rostad http://flickr.com/photos/brostad/2878947196/sizes/l/ State of Twittersphere by Hubspot http://blog.hubspot.com/blog/tabid/6307/Default.aspx?Tag=State+of+Twittersphere Facebook statistics from press release http://www.facebook.com/press/info.php?statistics Linkedin staticstic from press release http://press.linkedin.com / Reading newspaper pic by pedrosimoes7 http://flickr.com/photos/pedrosimoes7/69716477/sizes/l / NY Times “Hyperlocal” article http://blogs.wsj.com/digits/2009/03/02/new-york-times-goes-hyperlocal/

Email: [email_address] ph:210.483.3025 • fax:866.659.0966 Soc Media Profiles: http://jennifer.navarrete.tx.googlepages.com http://twitter.com/epodcaster http://linkedin/in/jennifernavarrete Groups: http://sanantonio.socialmedia.org http://socialmediabreakfast.com http://meetup.com/sapodcasters Sites: http://mylabelnet.com http://techintwenty.com http://morningbrewcast.com/blog Social Media Training: http://everydotconnects.eventbrite.com www.JenniferNavarrete.com Events: http://podcampsanantonio.org http://sanantoino.startupweekend.com http://barcampsanantonio.org